Mumbai: The Minimalist, a Mumbai-based creative solutions group having a presence in Bengaluru and Delhi NCR – was recently awarded 3 top awards at the Drivers of Digital Awards and Summit 2021 and BFSI Stallion Awards. The agency bagged 2 golds in the categories best User Interface’ and ‘Best User Experience’ for TATA AIG, at DOD Awards and 1 Gold in BFSI Stallions Award for the Best UX in General Insurance Category at the event.
Commenting on the victory, Sahil Vaidya, Co-founder, The Minimalist, said, “We at The Minimalist are extremely elated with our triumph. It is an honor to be recognized for our work by the DOD and BFSI Stallion Awards and acknowledging it on this significant platform. We would also like to extend our gratitude to our client TATA AIG, who believed in us and provided us the opportunity and complete support to build something exciting for the brand.”
He further added, “2021 kicked off with a great start for us at The Minimalist with this prestigious recognition and I would like to dedicate this award to the entire team, who have unceasingly contributed towards offering the best of our services and led us to this win. We look forward to continuing to serve our clients with new and exciting methods in the digital space.”
Amit Ganorkar, Chief Operating Officer, Tata AIG General Insurance added, “I would like to convey our heartiest congratulations to the team at The Minimalist. We are tremendously proud to partner with them on our digital journey. The team successfully brought to life a mobile-first, simple and modern website that will anchor our e-business.”
The Drivers of Digital Awards and Summit is a leading program in India that has been designed to identify, acknowledge and reward the enterprises, agencies, and individuals who have significantly transformed the following functions of the industry by leveraging the power of Digital and Automated processes: Online and Mobile applications and services, Digital Marketing, FinTech, MarTech, AdTech, eCommerce, Startup Ecosystem, Content development and publishing, Media Management, amongst others.
The BFSI Digital Stallions Awards are aimed at recognizing the best work done by the brands and agency partners across multiple categories. BFSI Digital Stallions Forum has the sole objective of being a dedicated & exclusive platform of choice for Chief Marketing Officers & Digital Marketing Heads from the BFSI sector.