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Home Marketing

ThunderPlus’ campaigns #HarGharThunder and #ChaiPeCharge depict the launch of two new products, Thunder Tej and Thunder Lite

by MN4U Bureau
October 4, 2024
in Marketing
Reading Time: 2 mins read
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ThunderPlus’ campaigns #HarGharThunder and #ChaiPeCharge depict the launch of two new products, Thunder Tej and Thunder Lite
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MUMBAI: ThunderPlus, an EV charging brand in India announced the launch of two transformative products Thunder tej and Thunder Lite with the announcement of campaigns: #ChaiPeCharge and #HarGharThunde. These initiatives are aimed at expanding India’s EV charging infrastructure, empowering communities, and accelerating electric vehicle adoption across the country.

#HarGharThunder: The universal Thunder Light EV charger, compatible with 2, 3, and 4-wheelers

The #HarGharThunder campaign introduces the Thunder Lite, an EV charger designed for 2, 3, and 4-wheelers. This product is appropriate for residential installations.empowers women in both rural and urban areas by creating a source of additional income. By expanding the availability of home-based chargers, #HarGharThunder addresses anxiety and encourages the rapid adoption of electric vehicles (EVs), helping to drive sustainable growth in the EV market.

#ChaiPeCharge: India’s First Fast Charger for 2 & 3-Wheelers

The #ChaiPeCharge campaign introduces the Thunder Tej, an innovative DC fast charger for 2 and 3-wheelers. For the first time in India, this fast-charging solution allows EV owners to quickly charge their vehicles during a short break of 15 minutes. Designed for use in public spaces like cafés, rest stops, and in roadside tea stalls, this initiative aims to revolutionise how EV owners charge their vehicles.

“Our mission with #HarGharThunder is to transform every home into a potential EV charging hub, turning ordinary walls into powerful charging points with our universal Thunder Light EV charger, compatible with 2, 3, and 4-wheelers. Simultaneously, #ChaiPeCharge brings fast charging to everyday commuters, allowing users to conveniently recharge their 2 and 3-wheelers with our Thunder Tej DC fast charger during a quick break. Together, these initiatives create a seamless charging experience that empowers communities and accelerates the adoption of electric vehicles across India. The ChaiPe Charge is,” said Rajeev YSR CEO Thunder Plus Charging Solutions.

ThunderPlus also provides an opportunity for aspiring entrepreneurs to elevate their income and tap into the rapidly growing EV industry. By becoming a ThunderPlus franchisee, anyone gains access to a guaranteed monthly profitable business model designed to help maximise earnings explains the company. Thunder Plus is offer two new products as part of their franchise model: the Thunder Swift 30kW and Thunder Falcon 60kW, ensuring charging solutions. The franchise model can start from an investment of Rs. 600,000.

Tags: ChaiPeChargeThunder LiteThunder TejThunderPlus

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