Times Now Navbharat emerges as the top 3rd Hindi news channel on YouTube, according to the data shared by Vidooly. The channel clocked 355 mn views in April and registered 422 pc cumulative growth, solidifying its position as the fastest-growing Hindi news channel.
The Hindi news channel aims to offer innovative content formats to viewers across platforms. On the back of the fastest news, exclusive news breaks and most viewed prime-time shows – News Ki Pathshala and Sawal Public Ka, the channel has built a strong resonance with the viewers, driving high-decibel engagement across platforms.
With a series of digital exclusives that integrates the channel’s broadcast and digital content, Times Now Navbharat has been offering insights on every major news story, combined with comprehensive coverage of key events such as the Atique Ahmad murder and ground-breaking original reportage like Operation Sheesh Mahal expose.
Rohit Chadda, President & COO – Digital Business, Times Network said, “This is a remarkable feat for a new entrant in the Hindi News category. With its unparalleled news content and interactive show formats, Times Now Navbharat has consolidated its position as the preferred destination for Hindi news on YouTube. This milestone reinforces our commitment in building new levers of digital engagement with our viewers and we are confident to continue to achieve new milestones.”