New Delhi: Admitad India, one of India’s leading affiliate networks has recently on-boarded the electronics retailer Vijay Sales as an ‘exclusive advertiser’ on the platform for their affiliate marketing practices. It will allow them to connect with prospective publishers, who shall promote their products across the board, on different online mediums.
Affiliate marketing solutions have become the go-to option for several brands due to the rapidly expanding digital economy. The pandemic has unsettled the operations of retail businesses and D2C brands alike, and their transition to a new avenue is a testament to its cost-effectiveness. Admitad has been at the forefront of it all, facilitating Cashback, Coupons, Price Comparison, Loyalty & various types of publishers to serve the end goal of maximizing sales for brands.
Neha Kulwal, Country Manager- Admitad India said, “We have come a long way in delivering key clients with the best affiliate marketing solutions for their business growth. Today, we are extremely proud to be associating with a respected retail brand like Vijay Sales. They have been a household name for decades and we wish to play an important part in helping them with their future journey. We are working to provide solutions that can help them expand online sales further.”
Since their first store in 1967, Vijay Sales (INDIA) Private Limited has evolved into one of India’s biggest retail and electronics chains. Vijay Sales is now looking to expand their online business even further, with a focus on increasing the transactions through their website and providing an omnichannel experience. Through Admitad’s affiliate marketing platform, Vijay Sales will ease online access to customers and increase the traffic of prospective buyers. Customers across the country can shop online for the best in electronics, with the goods sourced and delivered from showrooms in all major cities.
Speaking on the development, Ashish Gupta, Director- Vijay Sales said, “The rapid changes taking place in the online e-commerce ecosystem has helped us rethink our sales and marketing strategy. We shall now actively pursue the huge online marketplaces through a globally acclaimed affiliate marketing platform like Admitad. We believe that our association will bring the expected rewards and we look forward to working with them.”
Vijay Sales can now capitalize on the opportunities offered through their first foray into the affiliate marketing universe. Admitad India has a reputation for running world-renowned affiliate programs, maintaining high-level transparency to exchange insights & feedback on optimizing the offering. This association can enable Vijay Sales to identify and increase its online base while remaining competitive in the market.