• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Thursday, March 4, 2021
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Brand Stories

Wunderman Thompson Mumbai’s creative for Water Kingdom to keep hope afloat

by Editorial
June 25, 2020
in Brand Stories, Featured
1 min read
Wunderman Thompson Mumbai's creative for Water Kingdom to keep hope afloat
Share Share ShareShare

Mumbai: COVID-19. Pandemic. Quarantine. Words that had no place in our lives are now a huge part of our vocabulary. And not just for a part of the population, but for the entire world. This has truly been a shared worldwide experience, a collective suffering, and, in that respect, is what makes this pandemic and its effects truly unique. In the same vein, a message of optimism and hope is also what the world, and each one of us, so desperately needs.

This creative piece of work from Water Kingdom, designed and conceived by Wunderman Thompson Mumbai, is that message of hope. A deep-dive into what is easily one of the darkest periods in modern memory, it is both, an acknowledgment of what we all have been through, and an appreciation of what awaits us on the other side of this pandemic-induced phase of our lives.

Art-directed in a way to appear slightly confusing at first, the communication resolves itself when one starts to read at the bottom and moves upwards. Just like these topsy-turvy times, where sometimes top is down, and down, up.

Credits

  • Client: EsselWorld Leisure Pvt. Ltd.
  • Brand: Water Kingdom
  • Client Lead: Paresh Mishra (Sr. VP – Sales & Marketing)
  • Agency: Wunderman Thompson
  • Agency Lead: Samarth Shrivastava (Sr. VP & Exec. Business Director)
  • Creative Team: Manish Ajgaonkar & Kamlesh Shankar
  • Account Management: Soumya Chattopadhyay & Radhika Majithia
Tags: Covid-19 pandemicWater KingdomWunderman Thompson Mumbai

Related Posts

EPIC ON now streaming on Airtel Xstream platform
Featured

EPIC ON now streaming on Airtel Xstream platform

by Editorial
March 4, 2021
0

Mumbai: EPIC ON, a premium OTT platform from the IN10 Media Network, has tied up with Airtel Xstream, an aggregator...

Read more
Bollywood Hungama to deploy Outbrain Engage suite of products
Advertising

Bollywood Hungama to deploy Outbrain Engage suite of products

by Editorial
March 4, 2021
0

New Delhi: Outbrain announced today that it has signed an exclusive long-term partnership with Bollywood Hungama, the leading platform for entertainment...

Read more
Toonz Media Group to launch e-learning platform for creative learning in April: P Jayakumar

Toonz Media Group to launch e-learning platform for creative learning in April: P Jayakumar

March 3, 2021
Anoop Karumathil Melethil, Maveric Systems

The focus on SEO would be high in 2021: Anoop Karumathil Melethil

March 3, 2021
Sunil Agarwal, Director, Vinod Cookware.

The new markets are big and largely untapped; we look at leveraging the first mover advantage there: Sunil Agarwal

March 3, 2021
BARC Data: IPL emerges as the cheerleader with a 23 % viewership spike, while the sports genre declined by 35%

BARC Data: IPL emerges as the cheerleader with a 23% viewership spike, while the sports genre declined by 35%

March 2, 2021
Abhijit Sanyal, Chief Strategy Officer, Youva

The first focus area for us, at Navneet Stationery- Youva, is ‘Speed & Agility’: Abhijit Sanyal

March 2, 2021
Tarunjeet Rattan – Managing Partner, Nucleus PR

PR professionals will have to explore new ways of creating a strong reputation for the brands they handle: Tarunjeet Rattan

March 2, 2021

Subscribe to Newsletters

Trending

Zee Keralam all set to air Onam special programs and blockbuster movies this weekend
Featured

Zee Keralam announces digital auditions for SaReGaMaPa Keralam Li’l Champs

by Editorial
February 26, 2021
0

Kochi: Malayalam GEC Zee Keralam is introducing one of the most popular and viral musical shows 'Sa Re Ga Ma Pa...

Toonz Media Group to launch e-learning platform for creative learning in April: P Jayakumar

Toonz Media Group to launch e-learning platform for creative learning in April: P Jayakumar

March 3, 2021
DotAsia elected Santanu Acharya as Board of Director

DotAsia elected Santanu Acharya as Board of Director

March 2, 2021
Tarun Katial and Puneet Johar join hands with PKTS to launch an AI-powered platform Genius Inside

Tarun Katial and Puneet Johar join hands with PKTS to launch an AI-powered platform Genius Inside

March 3, 2021
N S Easwaran steps down as Chief Sales Officer at Vikatan

N S Easwaran steps down as Chief Sales Officer at Vikatan

March 3, 2021

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 82, Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2021 JNews - Premium WordPress news & magazine theme by Jegtheme.