Saturday, January 24, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Industry Brief

Zee Tamil’s Saregamapa strikes the right chord

Contestant Dharshini's Request paves way for government to initiate the much-needed Bus Service for Ammanapakkam

by MN4U Bureau
December 6, 2024
in Industry Brief
Reading Time: 2 mins read
A A
Zee Tamil's Saregamapa strikes the right chord
Share Share ShareShare

Chennai: Zee Tamil, a gamechanger in the Tamil television space, has been captivating audiences worldwide for over 15 years now. Known for its commitment to delivering quality entertainment, the channel also takes pride in being socially responsible by incorporating meaningful storylines in its fiction shows and providing a platform for real talents through its non-fiction shows.

Once again, Zee Tamil has shown how media can make a tangible difference in people’s lives. With its iconic singing reality show, Sa Re Ga Ma Pa Li’l Champs, the heartfelt story of contestant Dharshini has not only touched viewers but also brought about a remarkable change in her community.

Dharshini, a contestant from Villupuram district’s Ammanapakkam village, shared an emotional story about the lack of transportation in her area. Despite being home to over 70 families, the village has long struggled without proper bus facilities. Children were forced to walk 10 kilometres daily to attend school, a reality that moved everyone on the Sa Re Ga Ma Pa Li’l Champs stage.

Taking up the issue, Zee Tamil’s Sa Re Ga Ma Pa team reached out to the Tamil Nadu government, drawing attention to the plight of the villagers. The request was met with a positive response from Transport Minister S.S. Sivasankar, who arranged for a bus service to the village.

Today, the long-awaited bus facility was officially launched, with the transport minister flagged off the initiative in Dharshini’s hometown, Ammanapakkam. This initiative has brought immense relief to the residents, fulfilling a dream they have cherished for years.

The villagers of Ammanapakkam have expressed their heartfelt gratitude to Zee Tamil and the Tamil Nadu government for addressing this critical issue. Zee Tamil’s Sa Re Ga Ma Pa team has been playing a key role in bringing positive change to the community, showcasing how entertainment can also be a medium for empowerment.

For more updates, keep watching Zee Tamil and Sa Re Ga Ma Pa Li’l Champs every weekend, Saturday & Sunday, at 7 pm!

-Based on Press Release

Tags: DharshiniS.S. SivasankarSa Re Ga Ma Pa li’l champsZee Tamil

RECENT POSTS

Sadak Suraksha Abhiyan 2026 Makes Road Safety Every Citizen’s ‘Kartavya’
Industry Brief

Sadak Suraksha Abhiyan 2026 Makes Road Safety Every Citizen’s ‘Kartavya’

January 23, 2026
0

New Delhi: The Ministry of Road Transport and Highways (MoRTH), led by Union Minister for Road Transport and Highways Nitin...

Read moreDetails
Anime Heroes, Fun-filled Toons and the Spirit of India’s Republic Day with Sony YAY!
Industry Brief

Anime Heroes, Fun-filled Toons and the Spirit of India’s Republic Day with Sony YAY!

January 23, 2026
0

Mumbai: This Republic Day, patriotism gets a fun, high-energy twist as anime and toons come together to celebrate the spirit...

Read moreDetails
Auto9 Awards 2025: TV9 Network Crowns India’s Finest Cars, Two-Wheelers and Automotive Trailblazers
Industry Brief

Auto9 Awards 2025: TV9 Network Crowns India’s Finest Cars, Two-Wheelers and Automotive Trailblazers

January 23, 2026
0

Synopsis: The Auto9 Awards 2025, organised by TV9 Network, brought together a panel of jury that included industry veterans and...

Read moreDetails
Inside Life in Uniform: NDTV’s Jai Jawan Features Bollywood Actor Bhumi Pednekar in a Republic Day Special
Industry Brief

Inside Life in Uniform: NDTV’s Jai Jawan Features Bollywood Actor Bhumi Pednekar in a Republic Day Special

January 23, 2026
0

Mumbai: On Republic Day, as the nation reflects on freedom and duty, NDTV’s iconic programme Jai Jawan will bring viewers...

Read moreDetails
Zee Telugu Presents the Grand World Television Premiere of Kantara: A Legend Chapter 1 on January 24 at 6 PM. Don’t Miss!
Industry Brief

Zee Telugu Presents the Grand World Television Premiere of Kantara: A Legend Chapter 1 on January 24 at 6 PM. Don’t Miss!

January 22, 2026
0

Mumbai: After entertaining one and all with their thought-provoking and entertaining line-up of shows, this weekend once again, Zee Telugu...

Read moreDetails
When faith awakens, legends rise! Watch Kantara: A Legend – Chapter 1 on Zee Kannada on January 24th at 7 PM
Industry Brief

When faith awakens, legends rise! Watch Kantara: A Legend – Chapter 1 on Zee Kannada on January 24th at 7 PM

January 22, 2026
0

Bengaluru: Zee Kannada has consistently captivated audiences with powerful, rooted storytelling across fiction, non-fiction, and blockbuster World Television Premieres. Taking...

Read moreDetails

LATEST NEWS

Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers

Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers

January 24, 2026
smallcase unveils new digital campaign showcasing its expanded product suite

smallcase unveils new digital campaign showcasing its expanded product suite

January 24, 2026

ANALYSIS

Times Now Navbharat leads Hindi news OTS at 98.45%, ABP News 97.61%, India TV 92.86% :  Chrome DM OTS Report
Analysis

Times Now Navbharat leads Hindi news OTS at 98.45%, ABP News 97.61%, India TV 92.86% : Chrome DM OTS Report

January 24, 2026
0

Mumbai: Chrome DM has released its latest Opportunity to See (OTS) report for Week 2’26 (January 10–16), offering a detailed...

PEOPLE

Anshuman Lenka promoted to VP – Shopper Marketing, Beverages at Tata Consumer Products
People

Anshuman Lenka promoted to VP – Shopper Marketing, Beverages at Tata Consumer Products

January 24, 2026
0

Mumbai: Anshuman Lenka has been elevated as Vice President - Shopper Marketing, Beverages at Tata Consumer Products. In his new...

MARKETING

Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers
Marketing

Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers

January 24, 2026
0

Mumbai: Himalaya Wellness has partnered with the Royal Challengers Bangalore (RCB) Women’s team to launch the 1derwoman Academy, a platform...

Subscribe to Newsletters

ADVERTISING

WPP Unifies Global Production Capabilities Under New Platform ‘WPP Production’
Advertising

WPP Unifies Global Production Capabilities Under New Platform ‘WPP Production’

January 23, 2026
0

Mumbai: Global advertising and communications group WPP on Thursday announced the launch of WPP Production, a new global production platform...

PRINT

Mathrubhumi International Festival of Letters 2026 kicks off pre-festival conversations across Kerala
Print

Mathrubhumi International Festival of Letters 2026 kicks off pre-festival conversations across Kerala

January 13, 2026
0

Kochi: The Mathrubhumi International Festival of Letters (MBIFL), one of India’s largest literary festivals, has announced a series of pre-festival...

AUTHOR'S CORNER

How Is AI-Generated Content Fatigue Impacting Consumer Engagement?
Authors Corner

How Is AI-Generated Content Fatigue Impacting Consumer Engagement?

January 23, 2026
0

Did you scroll by an article and felt instantly dissatisfied because it seemed like AI-generated content? If yes, then you're...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Victoria’s Secret launches “A Very VS Valentine’s” campaign featuring Hailey Bieber

Victoria’s Secret launches “A Very VS Valentine’s” campaign featuring Hailey Bieber

January 24, 2026
Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers

Himalaya Wellness and RCB Women’s Team launch 1derwoman Academy to empower young cricketers

January 24, 2026
smallcase unveils new digital campaign showcasing its expanded product suite

smallcase unveils new digital campaign showcasing its expanded product suite

January 24, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.