• Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
Saturday, January 16, 2021
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
        • Market Analysis
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column
No Result
View All Result
MediaNews4U.com
No Result
View All Result
Home Advertising

7-Eleven chooses CleverTap to drive effective customer engagement for its digital payments app CLiQQ

by Editorial
April 17, 2019
in Advertising, Digital Tech
2 min read
7-Eleven chooses CleverTap to drive effective customer engagement for its digital payments app CLiQQ
Share Share ShareShare

Mumbai: CleverTap, the customer lifecycle management platform, today announced that 7-Eleven Philippines, a subsidiary of the global retail chain has chosen its platform to drive user engagement and retention for CLiQQ, their digital payments app.

CLiQQ is the official 7-Eleven Philippines mobile app for WiFi, Rewards, and Payments. With its CLiQQ WiFi capabilities, 7-Eleven customers get easy access to the internet using the points they’ve earned while purchasing at any of their stores across the Philippines.

“The app business is very important to us at 7-Eleven as it helps establish a direct digital connection with the customers,” said Jason Jan Ngo, Head of Information Technology Division at Philippine Seven Corporation. Jan Ngo further added, “We’re looking at the app as a one-stop solution; where our customers earn points when they make purchases at the store and pay via our 7/11 app while making it convenient to pay their bills, load e-money, transfer funds and more. We’ve seen our user base grow substantially in the past year. With CleverTap, we are excited to be able to build real-time engagement with customers across channels – 7-Eleven apps, as well as in-store POS, kiosks, and website.”

“We are proud to be associated with 7-Eleven Philippines who are synonymous with digital transformation. We see a tremendous opportunity in the South East Asian Market and are committed to help brands retain their users for life. Our aim is to provide 7-Eleven with a single source of truth by unifying data from multiple sources and helping them build long-term customer relationships at scale.” said Anand Jain, Co-founder of CleverTap. He further added, “The CLiQQ business is uniquely positioned since it has a strong brand value that stems from the 7-Eleven conglomerate. While it’s no surprise that it has been one of the most downloaded apps in the region in recent times, it has contributed significantly to the growth of 7-Eleven’s consumer base. With CleverTap, they will be able to optimize the entire customer lifecycle – from onboarding to retention and maximize customer lifetime value – leading to brand loyalty and increased market penetration.”

Tags: 7-ElevenAnand Jaindigital payments app CLiQQJason Jan Ngo

Related Posts

FMCG brands leverage Snapdeal’s Bharat reach
Digital Tech

FMCG brands leverage Snapdeal’s Bharat reach

by Editorial
January 15, 2021
0

Delhi: Snapdeal’s extensive reach in smaller cities and towns of India is helping India’s leading FMCG brands take their value...

Read more
Digital Refresh Networks amplifies the growth of BMW Motorrad sales in India
Digital Tech

Digital Refresh Networks amplifies the growth of BMW Motorrad sales in India

by Editorial
January 15, 2021
0

Mumbai: BMW Motorrad, the two-wheeler business of German luxury carmaker BMW recently announced the increase in their sales, which is...

Read more
Chetan Asher, Co-founder & CEO, Tonic Worldwide

With our “Humans without Boundaries” approach, our goal is to create strong, integrated campaigns and as an organisation, collectively work towards growth

January 15, 2021
Yash Chandiramani, Founder & Chief Strategist, Admatazz

Our brand of creativity is rather esoteric! We are understood and appreciated by a handful, and our methods are different

January 15, 2021
Dentsu bolsters global media offering by bringing together iProspect and Vizeum brands to form future-focused iProspect brand globally

Dentsu bolsters global media offering by bringing together iProspect and Vizeum brands to form future-focused iProspect brand globally

January 14, 2021
Prasad Shejale, Founder & CEO, Logicserve Digital on Focus 2021

Five Ts for 2021

January 14, 2021
Anita Kotwani, CEO, Carat India

Carat has made an industry-first move and will be the first media agency to adopt design thinking in the form of ‘Designing for People’, a human-centric approach to brand building and problem-solving

January 14, 2021
Our focus will be a multi-pronged strategy that will rest on Customer Intelligence to steer growth in Hyperlocal markets

Our focus will be a multi-pronged strategy that will rest on Customer Intelligence to steer growth in Hyperlocal markets

January 14, 2021

Subscribe to Newsletters

Trending

Amazon Prime Video Launches ME in Association With Airtel
Featured

Amazon Prime Video launches Mobile Edition in association with Airtel

by Editorial
January 13, 2021
0

Mumbai: Accelerating its efforts to increase access to high-quality entertainment for every Indian, Amazon today introduced Prime Video Mobile Edition –...

Partho Dasgupta critical at JJ Hospital, his daughter writes to PM seeking his intervention

Partho Dasgupta critical at JJ Hospital, his daughter writes to PM seeking intervention

January 16, 2021
BARC India renames Impressions to Average Minute Audience (AMA) in line with global standards

TRP Scam: ED quizzes top officials of BARC India

January 14, 2021
Zee Tamil presents the world television premiere of ‘Saaho’ on 25th December

Zee Tamil unveils special programming line-up for Pongal

January 11, 2021
Care Health Insurance ropes in Divyenndu Sharma to narrate the benefits of Care Shield via a series of TVC

Care Health Insurance ropes in Divyenndu Sharma to narrate the benefits of Care Shield via a series of TVC

January 16, 2021

Contact Us :

UPLIFT MEDIANEWS4U DIGITAL PVT LTD

No. 82, Aram Nagar 2, JP Road

Versova, Andheri West

Mumbai – 400061

Umanath.V
+91-99400-17868
umanath@medianews4u.com

© 2019 medianews4u.com

No Result
View All Result
  • Media
    • Exclusive
    • Buzz
    • Movers & Shakers
    • Events
    • International
  • FOCUS 2021
  • Television
  • Advertising
    • PR
    • Mobile/Digital
      • Marketing
  • Radio
  • OTT
  • Print
  • Cable & DTH
  • Brand Stories
  • Leaderspeak
  • STRAIGHT TALK
  • My Column

© 2021 JNews - Premium WordPress news & magazine theme by Jegtheme.