Chennai : The Madras Advertising Club’s Maddys Awards 2016 held at Taj Coromandel , Chennai on 1st of April received around 811 entries across 34 categories from 85 organisations consisting of advertising agencies, film producers, radio stations, media companies.
As always this year too, the winning entries from different categories were decided by jury panel. Adclub Madras Executive Committee brought in a few new Digital categories this year to increase the participation.
The Jury members Were Joji Jacob, Group Executive Creative Director – DDB, Arun Iyer, Chief Creative Officer – Lowe Lintas and Naryanan, Group Executive and Strategy Office, Dentsu India
The event was sponsored by Daily Thanthi, Hello FM, Venus Electronics, tvnews4u.com,Vikatan, Turnkey Events , Refex Energy, Chennai Laundry, Estillo Sai Expo and JFW.
Awesome Machi was the Content Partner, Budget was the Outdoor Print Partner, Luminas India was the Outdoor Partner, MC for the evening was Ms. Divya.
The President of Madras Advertising Club Mr.K.R.Skandaraaj welcomed the gathering and expressed his happiness about the far exceeding grand arrangements and induction of new categories in this year’s Maddys Awards. He also gave away the “Agency of the year” award, which was shared by Chirpy Elephant & Happy Creatives.
Other winners were Madison Media, Digitally Inspired Media, Rediffusion ,TCC, Still Water Films , BlackBox , Rediffusion N & D Communication , Radeus.