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Home Featured

Snapdeal’s Kunal Bahl to discuss Demonetization on this week’s CNN News18’s Off Centre

by MN4U Bureau
December 3, 2016
in Featured, Marketing
Reading Time: 1 min read
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CNN News18’s Off Centre with Snapdeal’s Kunal Bahl

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New Delhi: In this week CNN News18’s Off Centre will be witnessing Snapdeal’s Co-founder and CEO Kunal Bahl discussing  Demonetization.

In this episode CNN News18’s Anuradha SenGupta talks to Kunal Bahl, Co-founder and CEO of digital start-up Snapdeal, who discusses his views on the demonetization drive.

Calling the disruption caused by the demonetisation of Rs.500 and Rs.1000 notes and the curbs on bank withdrawals, 100 on a scale of 1 to 10, he says the demonetization drive will be remembered for decades.

He says Snapdeal saw a 30% impact on orders in the week after the announcement but four weeks later there was a move towards the levels of before the Diwali highs.

On the electronic payments side, Bahl says there’s been a 400% surge in the rate at which merchants want to convert to electronic payment and there has been a surge in the use and downloads of their payment wallet Freecharge.

He also speaks up about showing solidarity with Ratan Tata and talks about dealing with the political ire directed at Snapdeal’s then brand ambassador Aamir Khan.

The full conversation on Off Centre will be aired this Saturday at 8 PM and Sunday at 12:30 PM & 9:30 PM on CNN-News18

https://youtu.be/wFtnEUmscUs

Tags: Bahl says there's been a 400% surgeCNN News18’s Anuradha SenGupta talks to Kunal BahlCNN News18’s Off CentreSnapdeal saw a 30% impactSnapdeal’s Co-founder and CEO Kunal Bahl discussing Demonetization.

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