Sunday, March 29, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

BARC Week 14: Lizol bags the first spot among top brand with 22833 weekly insertions

by Neethu Mohan
April 17, 2021
in Featured, Exclusive
Reading Time: 1 min read
A A
BARC Week 18: Hindustan Lever Ltd claims the first spot in the Top advertiser category
Share Share ShareShare

Broadcast Audience Research Council (BARC) has released week 14 data on Thursday.

Among the Top Advertisers category, Reckitt (India) maintained its first position with weekly insertions of 247483. The second spot was claimed by Hindustan lever with 225461 weekly insertions. Cadbury’s India Ltd, which was in fourth place in week 12, stood at 3rd place with 42088 weekly insertions. Brooke Bond Lipton Ltd bagged the 4th position with 37982 weekly insertions. The 5th spot was claimed by Lakme Lever Ltd with 28032 weekly  Insertions,  followed by Pepsico Co with 27096 weekly insertions. Godrej Consumer Products Ltd stood at the 7th spot with 25739 weekly insertions, followed by Pond India with weekly insertions of 25173.  Procter & Gamble claimed the 9th spot with 24043 weekly insertions, followed by  Colgate Palmolive India Ltd with 22433 weekly insertions.

Among the Top Advertisers category, Lizol bagged the first spot with 22833 weekly insertions. Dettol Antiseptic Liquid bagged the second spot with 22334 weekly insertions. Dettol Toilet Soaps clinched the third spot with 21780 weekly insertions, followed by Policybazaar.com with 19683 weekly insertions. Dettol Intense Cool Soap bagged the 5th spot with 15902 weekly insertions, followed by Dettol Liquid Soap with 12858 weekly insertions. Lalitha Jewellery stood at 7th position with 12710 weekly insertions, followed by Harpic Bathroom cleaner with weekly insertions of 12654. Dermi Cool bagged the 9th spot with 11994 weekly insertions, followed by  Clinic Plus Shampoo with weekly insertions of 11823.

Tags: BARC Week 14Brooke Bond LiptonCadburysHindustan LeverReckitt

RECENT POSTS

Packaging stays with the consumer far longer than most advertising formats: Gautam Anand, AGENCY09
Exclusive

Packaging stays with the consumer far longer than most advertising formats: Gautam Anand, AGENCY09

March 27, 2026
0

Founded in 2013 in Bandra, Mumbai, AGENCY09 is an independent advertising agency that uses content, technology, design, and data to...

Read moreDetails
Agentic AI must shift from “invisible automation” to “responsible augmentation”: Rajiv Dingra, ReBid
Exclusive

Agentic AI must shift from “invisible automation” to “responsible augmentation”: Rajiv Dingra, ReBid

March 27, 2026
0

ReBid is India’s first Agentic AI Full Funnel Agency. Started by serial entrepreneur Rajiv Dingra, ReBid is a Digital Agent-cy...

Read moreDetails
StudioBackdrops scales B2B segment with focus on community-led and experimental marketing strategies: Archisman Misra
Exclusive

StudioBackdrops scales B2B segment with focus on community-led and experimental marketing strategies: Archisman Misra

March 26, 2026
0

StudioBackdrops.com is an online platform for photography, video, and audio equipment. Founded in 2016, the brand was built on the...

Read moreDetails
Scaling the Indus Valley without venture capital has been a very intentional journey for us: Dr. Harinder Arya
Exclusive

Scaling the Indus Valley without venture capital has been a very intentional journey for us: Dr. Harinder Arya

March 26, 2026
0

Indus Valley (est. 1976), is a science-led beauty brand that has transformed India’s hair colour market through proprietary R&D, digital-first...

Read moreDetails
Gaming leads revenue but non-gaming verticals emerge as fastest-growing segment in mobile monetisation: Khai Le, Mintegral
Exclusive

Gaming leads revenue but non-gaming verticals emerge as fastest-growing segment in mobile monetisation: Khai Le, Mintegral

March 25, 2026
0

Medianews4u.com caught up with Khai Le Senior Director of Business Development Mintegral. It is a global mobile advertising platform. With...

Read moreDetails
Intellectual Property allows work to live beyond the moment of creation and create value that endures: Bindu Subramaniam, SaPa
Exclusive

Intellectual Property allows work to live beyond the moment of creation and create value that endures: Bindu Subramaniam, SaPa

March 25, 2026
0

Bindu Subramaniam has been serving as Co-founder and CEO at SaPa in Schools (Past President STN South Asia). Her journey...

Read moreDetails

LATEST NEWS

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
super.money rolls out TV campaign featuring Salman Khan, reinforces ‘No Drama, Only Cashback’ proposition

super.money rolls out TV campaign featuring Salman Khan, reinforces ‘No Drama, Only Cashback’ proposition

March 28, 2026

ANALYSIS

IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine
Analysis

IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine

March 28, 2026
0

Mumbai: IPL 2026 is once again highlighting the league’s transformation into a multi-billion-dollar sports business ecosystem. With advertising revenues expected...

PEOPLE

Excelsoft Technologies appoints Doreswamy P as CEO
People

Excelsoft Technologies appoints Doreswamy P as CEO

March 28, 2026
0

Bengaluru: Excelsoft Technologies Limited, a provider of technology-driven learning solutions, has announced the appointment of Doreswamy P as its Chief...

MARKETING

VIDA and KKR launch ‘6 for 6’ Campaign to drive EV charging infrastructure expansion
Marketing

VIDA and KKR launch ‘6 for 6’ Campaign to drive EV charging infrastructure expansion

March 28, 2026
0

New Delhi: VIDA, powered by Hero MotoCorp, has partnered with Kolkata Knight Riders (KKR) to launch the ‘6 for 6’...

Subscribe to Newsletters

ADVERTISING

Parag Bhatia elevated to Director – Media Buying at Zenith
Advertising

Parag Bhatia elevated to Director – Media Buying at Zenith

March 27, 2026
0

Mumbai: In a recent professional update shared on LinkedIn, Parag Bhatia announced his promotion to Director – Media Buying at...

PRINT

Advertiser behaviour will influence print ad products: FICCI EY Report
Print

Advertiser behaviour will influence print ad products: FICCI EY Report

March 25, 2026
0

Mumbai: Advertiser behaviour will influence print ad products says the FICCI EY Report. Advertisers are expected to increasingly favour higher-impact...

AUTHOR'S CORNER

AI Ethics in Advertising: Where Should Brands Draw the Line?
Authors Corner

AI Ethics in Advertising: Where Should Brands Draw the Line?

March 28, 2026
0

Let me say something that most people in the marketing and communications industry are thinking but not saying out loud....

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Network’s What India Thinks Today Summit 2026 concludes successfully in New Delhi

Network’s What India Thinks Today Summit 2026 concludes successfully in New Delhi

March 28, 2026
Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
super.money rolls out TV campaign featuring Salman Khan, reinforces ‘No Drama, Only Cashback’ proposition

super.money rolls out TV campaign featuring Salman Khan, reinforces ‘No Drama, Only Cashback’ proposition

March 28, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.