Monday, May 4, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

Brands compete to reward Tokyo Olympic medal winners

by Neethu Mohan
August 12, 2021
in Featured, Exclusive
Reading Time: 4 mins read
A A
Brands compete to reward Tokyo Olympic medal winners
Share Share ShareShare

With the stellar performance at the Tokyo 2020 Olympic games, India clinched seven medals, and with that, India finished 48th on the medal tally. The highest-ranking for India in four decades.  The Central government and state governments have announced cash prizes for the winners. The brands have also joined the bandwagon to honour the winners with cash prizes and other offers.

BYJU’S

BYJU’s announced a Rs 2 Crores cash reward for Neeraj Chopra and Rs 1 Crore each for other individual Olympic medal winners at Tokyo 2020 BYJU’S is an ardent supporter of sports in the country. Making further strides into encouraging players across sports disciplines, the company has announced a Rs 2 crores cash reward for Neeraj Chopra and Rs 1 crore each for Mirabai Chanu, Ravi Kumar Dahiya, Lovlina Borgohain, PV Sindhu, and Bajrang Punia.

Byju Raveendran
Byju Raveendran

“Sports has a critical role to play in nation-building, and it’s time that we celebrate our Olympic heroes, not just once in 4 years, but every single day. They deserve all the adoration they get, and after this historic achievement at Tokyo 2020, we are rewarding the players for their efforts, sacrifices and achievements. We hope that this small gesture will help them in their journey going forward to win more laurels for the country and also encourage many more youngsters to dream big,” said Byju Raveendran, Founder and CEO.

Wonderchef

Pioneer brand in innovative and healthy kitchenware Wonderchef has offered a lifetime free supply of cookware and kitchen appliances to Neeraj Chopra.

Under the initiative, Wonderchef will provide everything needed for healthy eating to Neeraj Chopra, as the brand’s motto is to offer a perfect blend of health, taste and convenience in the daily lives of its customers. Whether it’s the high quality non-stick pans or its appliances like soup makers, Nutripot, Nutriblend and Cold Press Juicers, they are engineered to bring the health of daily life.

Talking about the offer,  Ravi Saxena, Managing Director, Wonderchef, said, “Neeraj Chopra has made the whole country proud. He stands today as the epitome of fitness, disciplined eating and a healthy lifestyle. We have always been promoting healthy cooking and eating habits; therefore, we will honour his achievement by offering a lifetime supply of cookware and appliances from Wonderchef to Neeraj. The promotion of healthy eating is our humble way of honouring the achievements of all our sportspersons who are conscious of a healthy lifestyle.”

upGrad & Swades

upGrad, Asia’s higher edtech major, and the not-for-profit focused on rural India – Swades Foundation has announced 100 scholarships in the name of each Olympic medal winner – Neeraj Chopra, Ravi Kumar Dahiya, Mirabai Chanu, PV Sindhu, Lovlina Borgohain, Bajarang Punia & players of the medal-winning Indian Hockey Team.

The 100 scholarships will be broken into Gold, Silver & Bronze tiers. They will be given the meritocracy of the applying candidates focused on empowering the ambitious youth and working professionals of Bharat at the grassroots across the country who dares to dream big.

“upGrad and Swades are pleased to announce 100 scholarships per Olympic medal winner – for upgrading our working prof & for our ambitious youth in rural India -in the name of each of our Olympic medal winners,” said Ronnie Screwvala, Chairperson & Co-founder – upGrad and Co-Founder – Swades Foundation, on Sunday announcing the launch of the scholarship fund on Twitter.

Global Indian International School (GIIS)

Global Indian International School has announced a unique “GIIS Olympians Scholarship” for children of Indian sportspersons who have represented the country at the recently concluded Olympic Games Tokyo 2020.

“India has done extremely well in the Tokyo 2020 Olympics, and our scholarships are a way of thanking the athletes and sportsmen who gave their hardwood and sweat for the country,” said Atul Temurnikar, Chairman of Global Schools Foundation, which runs GIIS. “A scholarship of this nature not only recognizes the Olympians but also encourages their children to receive a world-class education and to pursue sports or any other passions they may have.”

Under the GIIS Olympians Scholarship, children of the contingent who represented India in Olympic Games Tokyo 2020 will receive free education from Kindergarten to Grade 12 at any of its campuses in India. The scholarship will include waiving off* of tuition fees and annual fees for the entire time they continue their schooling with GIIS.

Bitbns

In its bid to recognize and celebrate Olympic champions, Bitbns, the cryptocurrency exchange, has announced Bitcoin SIP awards for Indian winners at the Tokyo 2020 Olympic Games. The company aims to honour the Indian Olympic medalists wherein winners would be entitled to open cryptocurrency SIPs’ worth lakhs on the exchange. The SIP will start from 2lakh for gold, 1 lakh for silver, and 50k for bronze medalists. The company aims to honour Mirabai Chanu for bagging a silver medal in weightlifting in the 49 kg category and PV Sindhu, who won the bronze medal after defeating Bing Jiao of China, in badminton to become the 1st Indian woman with 2 individual Olympic medals.

Shree Cements

Shree Cements, one of India’s top cement manufacturers, celebrates India’s winners at the 2021 Tokyo Olympics. The company has announced to offer winners free cement to help them build their dream homes.

“India’s athletes are competing at the highest level of sporting prowess and doing us proud. As both an Indian and a sports enthusiast, I feel that it is important to give back a little something for all that they are doing,” said H. M. Bangur, Managing Director, Shree Cements Ltd.

Tags: Atul Temurnikar Global Schools FoundationBitbnsByju’sGlobal Indian International School (GIIS)Global Schools FoundationShree CementsTokyo OlympicsupGrad & SwadesWonderchef

RECENT POSTS

Our social media strategy is centred on brand building and financial education, not direct product promotion: Ankur Thakore, HSBC Mutual Fund
Exclusive

Our social media strategy is centred on brand building and financial education, not direct product promotion: Ankur Thakore, HSBC Mutual Fund

May 4, 2026
0

In many aspects of daily life, people are often guided by long-standing beliefs associated with the number three - whether...

Read moreDetails
Credibility today is being built through product integrity rather than communication alone: Ankit Jha, Doctor’s Choice
Exclusive

Credibility today is being built through product integrity rather than communication alone: Ankit Jha, Doctor’s Choice

May 1, 2026
0

In a nutrition aisle often crowded with marketing gimmicks and hidden preservatives, Doctor’s Choice emerged in 2024 with a radical...

Read moreDetails
Top 20 IPL Ads Show Tight Race as Brands Compete on Creativity and Reach
Exclusive

Top 20 IPL Ads Show Tight Race as Brands Compete on Creativity and Reach

April 30, 2026
0

Mumbai: With 30 matches completed in the 19th season of the Indian Premier League (IPL 2026), the on-field narrative has...

Read moreDetails
Gen Z has completely reshaped the beauty landscape: Nitin Panjwani, Colors Queen
Exclusive

Gen Z has completely reshaped the beauty landscape: Nitin Panjwani, Colors Queen

April 30, 2026
0

Colors Queen, is an Indian beauty brand known for its affordable and inclusive makeup offerings. Founded in 2014, Colors Queen...

Read moreDetails
DOMS’ growth strategy blends accessibility and premium positioning to strengthen market presence across segments: Saumitra Prasad
Exclusive

DOMS’ growth strategy blends accessibility and premium positioning to strengthen market presence across segments: Saumitra Prasad

April 29, 2026
0

Medianews4u.com caught up with Saumitra Prasad, Chief Marketing Officer, DOMS Industries. With over 20 years of experience across leading consumer...

Read moreDetails
Predictive analytics is only as good as the questions you’re willing to ask: Taniya Pandey, VLCC
Exclusive

Predictive analytics is only as good as the questions you’re willing to ask: Taniya Pandey, VLCC

April 28, 2026
0

Medianews4u.com caught up with Taniya Pandey Chief Marketing Officer India, South East Asia & Middle East VLCC Pandey is a...

Read moreDetails

LATEST NEWS

Vi Movies & TV

Vi Movies & TV enters Microdrama segment, partners Bullet Microdrama app for free offering

May 4, 2026
PRCompanion

PRCompanion appoints Akansha Gupta and Priya Dhamija in leadership roles

May 4, 2026

ANALYSIS

India reaches 915 million internet users, gender split stands at 52% men and 48% women: Nielsen
Analysis

India reaches 915 million internet users, gender split stands at 52% men and 48% women: Nielsen

May 4, 2026
0

Mumbai: Nielsen has reported that India’s internet ecosystem is entering a more mature phase, marked by deeper digital engagement and...

PEOPLE

Mohanraaj Ravichandran joins Sony Pictures Networks India as Head of On-Air Promotion for Tamil market
People

Mohanraaj Ravichandran joins Sony Pictures Networks India as Head of On-Air Promotion for Tamil market

May 4, 2026
0

Mumbai: Mohanraaj Ravichandran has joined Sony Pictures Networks India as Head of On-Air Promotion for Tamil market. Mohanraaj joins the...

MARKETING

Enamor signs Taapsee
Marketing

Enamor signs Taapsee Pannu as Brand Ambassador, launches Bamboo Cotton Campaign

May 4, 2026
0

Mumbai: Enamor has announced Taapsee Pannu as its brand ambassador, marking the launch of its latest Bamboo Cotton campaign and the...

Subscribe to Newsletters

ADVERTISING

Art-E Mediatech
Advertising

Art-E Mediatech Bags Creative Mandate For IndiaMART For The Second Time

May 4, 2026
0

Delhi: Art-e Mediatech, one of India’s top creative media and MarTech agencies, has secured the full social media mandate for...

PRINT

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews
Print

Hindu Tamil Thisai Highlights Editorial Balance with Dual Leadership Interviews

April 21, 2026
0

Chennai: As Tamil Nadu heads toward the 2026 Legislative Assembly elections, Hindu Tamil Thisai is sharpening its positioning as a...

AUTHOR'S CORNER

From Impressions to Impact: Here’s how the Publisher’s Playbook is Changing
Authors Corner

From Impressions to Impact: Here’s how the Publisher’s Playbook is Changing

May 4, 2026
0

For years, publishers operated within a well-defined role. Create content, build audiences, and monetise that attention through advertising. It was...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Jharkhand T20 league kicks off franchise bidding for debut season across six teams

Jharkhand T20 league kicks off franchise bidding for debut season across six teams

May 4, 2026
Vi Movies & TV

Vi Movies & TV enters Microdrama segment, partners Bullet Microdrama app for free offering

May 4, 2026
PRCompanion

PRCompanion appoints Akansha Gupta and Priya Dhamija in leadership roles

May 4, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.