Hindustan Lever maintained its first spot among the Top advertisers’ category with 5487.39 (‘000) ad volumes in week 31 of the Broadcast Audience Research Council (BARC) India report. Reckitt India stood at second spot with 3213.56 (‘000) ad volumes. Brooke Bond India Ltd also maintained the third spot with 863.35 (‘000) ad volumes. Cadburys India Ltd, which was at the 9th spot in week 30, stood at 4th spot with 644.95 (‘000) Ad volumes. Godrej Consumer Products Ltd claimed the 5th spot with 556.21 (‘000) Ad volumes. Colgate Palmolive India Ltd, which was at the 8th spot last week, bagged the sixth spot with 435.5 (‘000) Ad volumes, followed by Ponds India with 426.31 (000) Ad volumes. Marico Ltd bagged the 8th spot with 404.44 (000) Ad volumes, followed by ITC Ltd with Ad volumes of 390.65. Lakme Lever Ltd claimed the 10th spot with 388.12 (000) Ad volumes.
Among the Top Brands’ category, Dettol reclaimed its first spot with 514.79 (000) Ad volumes, followed by Horlicks with Ad volumes of 406.82 (000). Vimal Elaichi Pan Masala maintained the third spot with 372.35 (000) Ad volumes. Dettol toilet Soaps, which was at the 9th spot last week, bagged the 4th spot in week 31 with 372.07 (000) Ad volumes. Lizol stood at the 5th spot with 315.03(000) Ad volumes, followed by Clinic Plus Shampoo with Ad volumes of 312.56 (000). Harpic Bathroom Cleaner bagged the 7th spot with 286.98 (000) Ad volumes, followed by Surf Excel Easy Wash with 271.43 (000) Ad volumes. Close up Ever Fresh stood at 9th spot with 271.23 (000) Ad volumes, followed by WhiteHat Jr with 230.15 (000) Ad volumes.
