Thursday, February 5, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

ITC Ltd.’s Fabelle unveils The Heart of Gold Collection

India’s first luxury chocolate crafted with 24k edible gold

by MN4U Bureau
November 2, 2021
in Featured, Marketing
Reading Time: 3 mins read
A A
ITC Ltd.’s Fabelle unveils The Heart of Gold Collection
Share Share ShareShare

ITC Ltd.’s Fabelle Exquisite Chocolates, the pioneers of luxury chocolates in the country today, announced the launch of a unique Heart of Gold Collection. Launched at a virtual event, the Heart of Gold Collection is a first of its kind offering crafted with 24 karat pure edible gold. Ahead of Diwali, the brand in its quintessential style launched the gold-infused chocolates co-curated by Fabelle Master Chocolatiers and Michelin Star Chef Marco Stabile. Chef Stabile is an Italian culinary legend, globally acclaimed for his creations with edible gold. The confluence of rich expertise brought forth by Chef Stabile’s global experiences, learnings and sensibilities in collaboration with the brand’s unique capability and craftsmanship of Fabelle master chocolatiers has led to the creation of Fabelle Heart of Gold Collection.

Fabelle Heart of Gold Collection is our endeavour to acknowledge and celebrate the extraordinary feats achieved by select illustrious citizens and organisations whose meaningful contributions have helped in nation-building and helped society at large. Eminent personalities like Dr. Devi Shetty, Chairman and Executive Director of Narayana Health, Ms. AmlaRuia, Founder, Aakar Charitable TrustandMr. Krishna Nagar, Gold Medallist, 2020 Summer Paralympics were honoured with the Fabelle Heart of Gold Title for their exemplary achievements and contribution. The dignitaries were felicitated with the specially curated Heart of Gold Collection range inside a limited edition mahogany wooden case as a token of recognition of the impact they have created in the society.

Distinguished in the country for his medical prowess, Dr. Devi Shetty led Karnataka’s COVID task force with his selfless compassion and profound knowledge. It is under his successful leadership that a robust healthcare ecosystem was established helping the state battle the pandemic efficiently. Ms. Amla Ruia, the founder of Aakar Charitable Trust, has transformed close to 500 villages in Rajasthan using traditional water harvesting techniques and building check dams making a difference to the lives of over 2 lakh villagers and their families. Mr. Krishna Nagar, the 22-year old shuttler, who has won the Gold Medal at 2020 Summer Paralympics,has made the country proud and has paved the path for millions of aspiring individuals to overcome their challenges and beat the odds.His committed passion for the sport coupled with his vision to eliminate barriers between para-sports and traditional sport formats has resulted in his success making the country proud.

The Heart of Gold Collection has been inspiringly crafted to highlight their characteristic virtues like valour, knowledge, compassion, purity and persistence. It is the amalgamation of all these qualities that conjoins to form a true Heart of Gold and has been reimagined in the form of pralines with 24 karat edible gold. The Valour praline represents the red of courage in the form of ruby mousse filling along with crisps coated in 24 karat edible gold. The Knowledge praline showcases the enrichment of the mind in the form of an almond–hazelnut praline with rich dark mousse and24k edible gold-coated crisps. The Compassion praline finds its expression in the soft notes of milk choco mousse paired with alphonso mango conserve and 24k edible gold-coated crisps. The Purity praline has been reimagined in a pristine white mousse with a hint of lemon and 24k edible gold-coated crisps. Lastly, the enduring spirit shines on in a golden caramel-filled hazelnut-almond praline with 24 karat gold coated crisps in the Persistence praline.

Anuj Rustagi
Anuj Rustagi

Expressing his delight, Anuj Rustagi – Chief Operating Officer – Chocolates, Confectionary, Coffee and New Categories – Food Division, ITC Limited said “Over the years, Fabelle has been committed to curating revolutionary launches with an endeavour to elevate the Indian chocolate palette. To be able to present inimitable experiences to the Indian chocolate connoisseur has inspired us to craft unparalleled chocolate creations. We are extremely thankful to Chef Marco Stabile who has guided us in our journey of creating another chocolate masterpiece. We are further exhilarated to honour the heroes of our country who have successfully treaded the difficult path and led our country to moments of pride and joy with their sheer determination and dedication to excel in their respective domains.’

Elaborating on his experience of co-curating Heart of Gold with Fabelle, Michelin Star Chef Marco Stabile, said “I am extremely pleased to have collaborated with Fabelle Chocolates in co-curating a masterpiece using edible gold as an element which holds a very strong sentiment for consumers in India. I take pride in being a storyteller and use edible gold in adish to enliven elements of the comprehensive narrative thereby introducing consumers to a superior multi-sensorial culinary realm.’

Limited boxes of Fabelle Heart of Gold Collection priced at Rs. 2100 inclusive of taxes, for a box of 10 pralines are available at Fabelle Boutiques across the country and can be pre-booked now on a first-come-first-serve basis. The range with the celebratory mahogany wooden cases similar to those offered to the recognized dignitaries are available for a special price of Rs. 21000 inclusive of taxes, proceeds from the sale of which will be contributed to Make-a-Wish Foundation.

Tags: Anuj RustagiFabelleMarco Stabile

RECENT POSTS

Britannia Treat Creme Wafers partners with Naruto for special edition packs
Marketing

Britannia Treat Creme Wafers partners with Naruto for special edition packs

February 4, 2026
0

Mumbai: Britannia Treat Creme Wafers has announced a collaboration with Sony YAY! to bring the global anime phenomenon Naruto to...

Read moreDetails
ASICS onboards Shivam Dube and Varun Chakravarthy, launches ‘Move Your Body, Move Your Mind’ campaign
Marketing

ASICS onboards Shivam Dube and Varun Chakravarthy, launches ‘Move Your Body, Move Your Mind’ campaign

February 4, 2026
0

Mumbai: ASICS, the global Japanese sportswear brand, has announced the onboarding of Indian national team cricketers Shivam Dube and Varun...

Read moreDetails
UniAcoustic appoints Manasi Bharadwaj as Head – Design and Development
Marketing

UniAcoustic appoints Manasi Bharadwaj as Head – Design and Development

February 4, 2026
0

Mumbai: UniAcoustic has announced the appointment of Manasi Bharadwaj as Head – Design and Development, marking a strategic move in...

Read moreDetails
Gritzo launches a special-edition range of Marvel-branded SuperMilk for children
Marketing

Gritzo launches a special-edition range of Marvel-branded SuperMilk for children

February 4, 2026
0

MUMBAI: Gritzo, a Personalised Nutrition brand for Children from the founder of HealthKart, has launched a special-edition range of Marvel-branded...

Read moreDetails
Fourth Dimension Media Solutions celebrates 15 years in India’s media ecosystem
Marketing

Fourth Dimension Media Solutions celebrates 15 years in India’s media ecosystem

February 4, 2026
0

Chennai: Fourth Dimension Media Solutions is celebrating 15 years of excellence in media outsourcing, ad sales and digital innovation, marking...

Read moreDetails
Eloelo Group promotes Nishant Kumar to Chief Marketing Officer
Marketing

Eloelo Group promotes Nishant Kumar to Chief Marketing Officer

February 3, 2026
0

Bengaluru: Eloelo Group, a consumer internet groups building the Bharat Entertainment Stack, has announced the elevation of Nishant Kumar to...

Read moreDetails

LATEST NEWS

Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

February 4, 2026
Collective Studios’ Terribly Tiny Tales announces ‘Musafir Cafe’ for Netflix

Collective Studios’ Terribly Tiny Tales announces ‘Musafir Cafe’ for Netflix

February 4, 2026

ANALYSIS

India Has Infinite Impressions but Finite Attention — And Advertising Is Finally Being Forced to Change
Analysis

India Has Infinite Impressions but Finite Attention — And Advertising Is Finally Being Forced to Change

February 4, 2026
0

For more than a decade, India’s advertising industry has been optimised for abundance. More screens. More platforms. More formats. More...

PEOPLE

HCCB bolsters senior leadership team to accelerate next phase of growth
People

HCCB bolsters senior leadership team to accelerate next phase of growth

February 4, 2026
0

Mumbai: Hindustan Coca-Cola Beverages (HCCB), one of India’s leading FMCG companies, has announced a series of senior leadership appointments across...

MARKETING

Britannia Treat Creme Wafers partners with Naruto for special edition packs
Marketing

Britannia Treat Creme Wafers partners with Naruto for special edition packs

February 4, 2026
0

Mumbai: Britannia Treat Creme Wafers has announced a collaboration with Sony YAY! to bring the global anime phenomenon Naruto to...

Subscribe to Newsletters

ADVERTISING

Sociowash secures D2C Media Mandate for AGEasy
Advertising

Sociowash secures D2C Media Mandate for AGEasy

February 3, 2026
0

Delhi: Sociowash, an integrated advertising agency, has secured the D2C media mandate for AGEasy, a unique phygital, direct-to-consumer business of...

PRINT

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments
Media

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments

February 3, 2026
0

New Delhi: US President Donald J. Trump on Monday shared the cover of India Today magazine’s “Newsmakers of the Year...

AUTHOR'S CORNER

How Tier-2 Developers Are Building Visibility Through Hyper-Local Media Planning
Authors Corner

How Tier-2 Developers Are Building Visibility Through Hyper-Local Media Planning

February 4, 2026
0

In Tier-2 real estate market visibility is no longer about how loudly a brand speaks it’s about how locally it...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Ray-Ethnic’s ‘Portraits of Purpose’ campaign celebrates womanhood in its truest form women who define their own path

Ray-Ethnic’s ‘Portraits of Purpose’ campaign celebrates womanhood in its truest form women who define their own path

February 4, 2026
Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

February 4, 2026
Collective Studios’ Terribly Tiny Tales announces ‘Musafir Cafe’ for Netflix

Collective Studios’ Terribly Tiny Tales announces ‘Musafir Cafe’ for Netflix

February 4, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.