New Delhi: realme, the fastest-growing technology brand, achieved a new milestone during realme Festive Days, garnering 9.3 million in sales for smartphones, AIOT, and Techlife products across all online and mainline channels, with 40% year-on-year growth. During the period of 2nd October to 8th November, the combined sales also contributed to sales revenue worth INR 9000+ crore, consolidating realme’s position as an industry leader.
realme’s tremendous growth can be attributed to its efforts to appeal to the youth with an outstanding combination of performance, design, and product. Several flagship product lines such as realme GT series witnessed 300K sales, within just a few months of its launch & witnessed tremendous growth of a whopping 550% in the 20k-35k segment during festive day sales. realme narzo series registered a massive 1.4 million sales, underlining its enduring appeal among performance seekers, gamers, multi-taskers, and all young players.
This year, realme further strengthened its position as a tech lifestyle brand during the festive sales by selling 1.4 million units of wearables and hearables, 250K units of Smart TV & over 70K units of realme Book (Slim) & realme Pad. realme maintained its position as the No. 1 smartphone brand on Flipkart during this year’s Big Billion Days sale on Flipkart, continuing its legacy as one of the most popular brands on the platform. With 60% year-on-year growth, realme emerged as the no.1 Smart TV brand on Flipkart during the Big Billion Days sale.
Commenting on the achievements, Madhav Sheth, CEO realme India, VP, realme, and President, realme International Business Group said, “The festive period is one of the most crucial occasions of the year, and this time, there was pent-up demand to be addressed as well. I am delighted to share that we successfully met high consumer expectations, across online as well as mainline channels. We have achieved several milestones, including selling 5.5 million smartphones across all channels, garnering GMV worth INR 9000+ crore, and emerging as a No 1 smartphone & Smart TV brand on Flipkart during Big Billion Days sales. We attribute our success to realme’s Dare to Leap spirit to bring nothing but the very best and the unflinching love, support, and faith of our users.”
