Puthiyathalaimurai News is all set to present its “Pongal-o-Pongal” activation in Delhi, Mumbai, and Bangalore to celebrate the Pongal Festival, also known as the Festival of Harvest, which is a significant event in Tamil Nadu.
The activation, which will run from January 10th to 13th and be attended by over 13 agencies and clients in Mumbai, Delhi, and Bangalore, is being executed and conceptualized by Fourth Dimension Media.
Shankar B, CEO, Fourth Dimension Media Solutions said, “Pongal is a very important festival for us – Tamilians. This signifies the start of harvest across Tamil Nadu, Puthiyathalaimurai News being the voice of Tamilians and market leader in the state thought it’s the best channel to communicate this message.”
“Pongal being the festival of harvest and pride of TamilNadu, Puthiya Thalaimurai being the market leader in news space in TamilNadu decides to take the essence of this festivity across the advertising community in india. We feel proud with this initiative and truly hope that the essence of the festivity would be felt by the media fraternity across india,” said Bharath Viswanathan, COO, Fourth Dimension Media Solutions.
