Travelxp has further intensified its OTT Efforts with the launch of it’s new OTT-centric plan, RED Discover. With this new plan, the channel is offering viewers access to it’s 2000+ episode content library through its website, Android, iOS, FireTv, Mi Patchwall and Android TV applications.
The RED Discover Product is designed for travel enthusiasts, content lovers and fans of Travelxp who aspire to see beautiful, well shot and educational travel infotainment and lifestyle shows covering a variety of genres such as Food, Heritage, Culture, Lifestyle, Destinations and Nature.
“While RED and RED Plus is for customers who are serious about a travel lifestyle, RED Discover is a product closer to our original core offering – uninterrupted, beautiful travel documentaries and shows that will leave you with wanderlust to travel the entire world. The launch of the RED Product in August 2021 was a pivotal point in Travelxp’s transformation to a digital first company, and we intend to strengthen the distribution of our digital platforms through B2C and B2B2C Partnerships in the coming years,” Tanay Chothani, CEO, Travelxp.com added.
On the occasion of 12th anniversary, along with the launch of RED Discover, Travelxp has also announced the launch of 4 new shows for the upcoming quarter, and intends to produce 10- 12 new shows by the end of this year, doubling the production done over the last year.
“The pandemic was very difficult for us in terms of content creation, since travel was shut down. Restrictions meant destinations and experiences lost their flavour and essence. But with covid being past us, we are confident of creating and delivering the content that our users have known to love us for, and we are confident of creating more content this year than in any year before,” Tanay added.
The first of these shows, Timeless Tamil Nadu, directed by Kamakhaya Narayan Singh and created in collaboration with Tamil Nadu Tourism, will be coming out in Mid February, followed by the shows on Mauritius, Morocco and Mexico.
