JSW Inspire, Reliance Foundation, Adani Sportsline and Samsonite are principal sponsors of the Indian contingent at the 2022 Asian Games.
Borosil, Skechers, Amul, SFA, Inox Group and The Leela Palace Hotels and Resorts have joined hands as associate sponsors and partners.
The 19th edition of the Asian Games are to be hosted in Hangzhou, China from September 23 to October 8, 2023.
The announcement of sponsors came alongside the launch of the official ceremonial dress and playing kit for the Indian contingent by the Indian Olympic Association (IOA) on September 5.
Union Information & Broadcasting and Youth Affairs & Sports Minister Anurag Singh Thakur, IOA President PT Usha and senior officials attended a send-off ceremony to India’s largest ever contingent for Asiad comprising 634 athletes in 38 sporting disciplines, as the ceremonial dress was unveiled.
The Indian contingent was represented by Indian hockey goalkeepers PR Sreejesh (men), Savita Punia (women), shooting sensation Manu Bhaker and 2018 Asian Games shot put gold medallist Tajinderpal Singh Toor among other sportspersons.
The dress has been designed by the National Institute of Fashion Technology.
Thakur said, “It’s not just a uniform; it’s a symbol of pride and identity for our athletes. The uniform proudly represents India’s self-reliance and showcases the country’s diverse heritage and design leadership. I am confident that as much as the team will represent the young and new India; we will ensure historic performances and return with the best medal count. I urge the country to stand behind our athletes and cheer for them.”
The playing kit has been crafted by JSW Inspire, official sport apparel partner of the contingent. It has been designed by Kashmiri designer Aaquib Wani who has also designed the Indian cricket team jersey.
Usha said, “We have waited long for the 2022 Asian Games and are delighted that India is sending its largest contingent of 634 athletes. We believe that this squad has the potential to get India its best medal haul as well.”
“In the IOA, we have made every effort to place the athlete in the centre of our universe and ensure that they are well looked after,” she added.
A 15-member E-sports team will also be at the Asian Games as the event makes its official debut.
The Indian contingent clinched 70 medals, including 16 gold, in the last edition of the Asian Games in 2018.
Feedback: [email protected]
