The Marcom Avenue has secured the performance marketing mandate for the PriyaGold brand. The collaboration aims to amplify PriyaGold’s digital presence and engagement with its diverse customer base.
As part of the partnership, The Marcom Avenue will leverage its data-driven insights, creative content, and digital strategies to enhance PriyaGold’s brand visibility and market reach. The agency will focus on driving measurable results, optimising customer acquisition, and increasing overall brand performance.
“The Marcom Avenue is thrilled to have been entrusted with the performance marketing mandate for PriyaGold. We are excited to work with a brand that is synonymous with quality and innovation in the food industry,” said Divanshi Gupta, Director at The Marcom Avenue. “Our team is committed to delivering exceptional results, and we look forward to helping PriyaGold achieve new heights in the digital landscape.”
PriyaGold has a diverse range of snacks and confectionery products, and the brand aims to strengthen its digital marketing efforts.
Manas Agarwal, Director, Priya Gold, said, “Partnering with The Marcom Avenue would prove to be instrumental in leveraging our strengths, amplifying PriyaGold’s narrative, and expanding our market reach to a remarkable audience. Their team has consistently demonstrated their expertise in the marketing field and has gone above and beyond to understand our unique requirements. Their efforts have played a significant role in positioning PriyaGold as a preferred choice for snacks and confectionery products. We are excited to continue this partnership and achieve new milestones together.”
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