Adfactors PR has bagged the strategic public relations mandate of the fintech player Angel One, following an intense and competitive pitch process. The partnership is effective from December 1st, 2023.
As part of the mandate, Adfactors PR will strengthening Angel One’s brand presence and bolstering its reputation by collaborating with Angel One’s Corporate Communication team and implement comprehensive strategies aimed at enhancing the company’s brand positioning in the financial landscape of India.
Commenting on the partnership, Prabhakar Tiwari, Chief Growth Officer of Angel One, stated, “In the ever-changing business world, we know that effective communication is key to maintaining our market leadership perception. We are working with Adfactors PR, a renowned PR agency with deep knowledge of the fintech sector, to help us skillfully communicate our growing portfolio and future vision, and set new industry standards. We are excited to work together to create narratives that align with our goals and help us communicate our position as a fintech market leader.”
The scope of the mandate includes positioning Angel One as a trusted and innovative player in the fintech industry and foster deeper connections with the stakeholders.
Arwa Husain, Director, Financial Services, at Adfactors Public Relations said, “We are excited to partner with Angel One and contribute to their growth journey. Angel One has established itself as a leader in the fintech space, and we look forward to supporting Angel One strengthen their brand presence and connect with their target audience through enhancing reputation and delivering strategic, integrated communications programmes.”
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