Magma HDI’s insurance awareness campaign in Kerala – The Insurance Edutho Awareness Rally -concluded in Kochi on Friday with an all women riding team reaching the finish point.
The women riders, Dr Sana, Aleena and Shamna, accompanied by employees from Magma HDI General Insurance Company, covered several towns in and around Thiruvananthapuram, Kottayam and Kochi. At every stopover, the team interacted with the locals, giving informative literature on insurance, highlighting the pivotal role it plays in ensuring financial security.
The rally was flagged off in Thiruvananthapuram by S. Sreejith, IPS, Transport Commissioner, Government of Kerala.
Commenting on the initiative, Amit Bhandari, Chief Technical Officer, Magma HDI said, “We are delighted that collaboration between the women riders and our employees has created a domino effect, with the question ‘Insurance Edutho?’ This initiative reaffirms our commitment to transforming perspectives on financial security and reinforces the significance of insurance in safeguarding the future of people in Kerela.”
Magma HDI’s ‘Insurance liya kya’ campaign, which colloquially translates to “Insurance Edutho?”, aims to kindle curiosity and foster dialogue about insurance. The company has a digital knowledge resource (www.insuranceedutho.com) that provides comprehensive information on the topic of general insurance.
Feedback: [email protected]
