Mumbai: ANSSI Wellness, the preeminent name in non-invasive spine treatments across Asia and the Middle East, proudly onboards Vikram Kharvi as Strategic Investor and Fractional Chief Marketing Officer (CMO). With an illustrious career spanning over 27 years in integrated marketing communications, Kharvi brings a wealth of expertise to ANSSI Wellness, setting the stage for an ambitious brand evolution and expansion strategy.
Leveraging the pioneering non-surgical spinal decompression technology, ANSSI Wellness has revolutionized spine care since its inception in 2019, successfully evading surgery in over 6000 cases through its network of more than 17 clinics in India and Dubai. Vikram’s appointment underscores the brand’s commitment to extending its leadership in providing innovative, effective, and safe spine care solutions. The introduction of Kharvi aims to further this legacy, leveraging his extensive experience and deep understanding of brand building and strategic communication.
Dinesh Dalvi, Founder of ANSSI Wellness, expressed his enthusiasm about Vikram’s joining: “We are at a pivotal moment in our journey, poised for greater heights. I have known Vikram from our MBA days; I strongly believe Vikram’s visionary leadership and proven expertise in integrated communications is exactly what ANSSI Wellness needs to propel its mission forward. His role will be crucial in enhancing our brand’s presence and ensuring our life-transforming services reach more people in need.”
Prior to his new role at ANSSI Wellness, Vikram Kharvi honed his expertise at India’s premier public relations firm, Adfactors PR as Senior Vice President. Vikram was associated with Adfactors PR for around 14 years in two different stints. His extensive background also includes significant contribution to Tata Housing, Sampark PR, The Resort, and the Indian Express Group, alongside his entrepreneurial success in maritime publishing. Vikram’s philosophy of impactful and purpose-driven communication perfectly aligns with ANSSI Wellness’s ethos of excellence and innovation in spine care.
Reflecting on his new role, Kharvi expressed, “I am thrilled to step into my role at ANSSI Wellness, a pioneering brand in non-invasive spine treatment, and to contribute to a mission that enhances life quality. ANSSI stands at the forefront of an exciting opportunity to serve humanity, and I am eager to apply my experience towards crafting impactful marketing strategies to broaden our reach. Working alongside the visionary co-founders, Dinesh Dalvi, Sumed Sthul, and Vidya Zilpe, is an opportunity I value deeply. Their commitment to liberating Indians from back and neck pain is not only admirable but proven through the rapid expansion to 17 clinics in under five years. Together, we aim to lead in delivering holistic spine care solutions, making a significant difference in people’s lives.”
Vikram’s appointment is a testament to ANSSI Wellness’ commitment to excellence and its vision for a future where effective and accessible spine care solutions are available to all. His leadership is expected to drive significant advancements in the brand’s marketing efforts, enhancing its ability to reach and positively impact the lives of individuals suffering from spinal disorders.
