Publicis Groupe has appointed Neelav Bose as its new Chief Strategy Officer with Zenith Optimedia. He previously worked for Mindshare as Vice President – Client Leadership: Head Mindshare East & Lead Multi-category clients in the North.
At Zenith, Bose will focus on pioneering strategic growth through innovative marketing approaches and fostering robust client relationships.
Sharing the new position on his LinkedIn handle, Bose wrote, “I’m happy to share that I’m starting a new position as Chief Strategy Officer with ZO at Publicis Groupe!”
Prior to Publicis Groupe, Bose associated with Mindshare between 2015 and 2024. He played various illustrious roles at the company. Before joining Mindshare, he worked for Barista Coffee Company as Vice President – Marketing and Product Development, from 2012 to 2015. Previous to his stint with Barista Coffee Company, he served for Nestle, between 2000 and 2012, where he played various leading roles in sales and branding.
Bose brings to the table his decades of professional experience. His areas of specialization include Media Strategy, Strategic Thinking, Consumer Marketing, Media Planning, Digital Media, Digital Marketing, Brand Awareness, Account Management, Client Services and Consumer Behaviour.
