New Delhi: Human Mobile Devices partners with renowned actor and producer, Jimmy Shergill, for its feature phone line-up. Jimmy Shergill, a celebrated actor in Hindi and Punjabi films, will endorse the HMD 105 and HMD 110 ‘KhoobChalega’ through a comprehensive campaign across OOH, social media, and digital platforms.
Shergill’s association with Human Mobile Devicesmarks a significant milestone in HMD’s mission to connect millions of Indians with reliable and innovative communication devices.
Speaking about the recently formed partnership, Ravi Kunwar, VP- HMD India and APAC commented, “We are thrilled to welcome Jimmy Shergill as the face of the KhoobChalega campaign of HMD’s 105 &110 . Jimmy’s strong, resilient, and relatable persona perfectly embodies the spirit of our feature phones, which are designed to be durable, dependable, and accessible to the masses. His connection with audiences across India aligns perfectly with our commitment to providing reliable mobile experiences to all. We’re confident this collaboration will resonate strongly with our target audience and take our feature phone range to new heights.”
Commenting on the newly established union, Jimmy Shergill said, “I’m excited to partner with Human Mobile Devices, a brand whose feature phones are known for their strength, and resonate perfectly with my own journey and values. These phones stand out for their reliability and accessibility, which are essential for everyday users. I’m excited to represent a brand dedicated to delivering quality and dependability to millions across India and look forward to what kind of innovation it brings on the table in feature phone category.”
HMD partners with the alliance in its marketing mix to engage the target audience and generate excitement for the diverse product range. By providing premium devices that fuse style with advanced technology at competitive prices, the company enhances the consumer experience. HMD is dedicated to delivering refined and cost-effective mobile solutions.
Stay tuned as Human Mobile Devices and your all-time favourite hero Jimmy Shergill embark on this exciting journey together, shaping the future of mobile technology and leaving an indelible mark on the industry.
