National: Beats has introduced Beats Solo Buds, Beats Solo 4, and Beats Pill in India. To mark the occasion, a campaign featuring Bollywood Actress Ananya Pandey and cricketer Shubman Gill was launched. The duo will represent the brand in various marketing campaigns showcasing its dynamic product range.
Ananya Pandey said, “Music has been an essential part of my life, whether I am working out, preparing for a role, or simply unwinding. As someone who has been using Beats growing up, I am excited to be part of the Beats legacy and their journey into India.”
Shubman Gill added, “I am thrilled to be a part of the Beats Family as one of India’s brand ambassadors. Beats is a brand that has the same commitment and dedication to performance as I do. I look forward to the great things that Beats has planned for India!”
Speaking on this occasion, Chris Thorne, Chief Marketing Officer and Head of Product at Beats said, “we are delighted to welcome Ananya Pandey and Shubman Gill as India’s brand ambassadors as we bring together the energy and spirit of Beats with the vibrant culture of India. Their dynamic personalities make them the perfect fit for Beats. We are excited to launch our new products in India and look forward to our partnership with Ananya and Shubman.”
