Friday, February 6, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Campaigns

E-Gaming Federation and I&B Ministry launches ‘CityQuest: Shades of Bharat’ to Promote Urban Awareness

by Editorial
October 28, 2024
in Campaigns
Reading Time: 1 min read
A A
E-Gaming Federation and I&B Ministry launches ‘CityQuest: Shades of Bharat’ to Promote Urban Awareness
Share Share ShareShare

New Delhi: The E-Gaming Federation (EGF), India’s leading skill-gaming body, has launched ‘CityQuest: Shades of Bharat,’ an online educational game developed in partnership with the Ministry of Information and Broadcasting (MIB). The initiative is part of the ‘Create in India Challenge’ for Waves 2025 and was unveiled by EGF CEO Anuraag Saxena.

Powered by Games24x7, the game aligns with Prime Minister Narendra Modi’s vision for urban planning in Amrit Kaal. “Waves Summit and IFFI will establish Goa as a hub for creativity and talent,” stated MIB Minister Ashwini Vaishnaw.

‘CityQuest’ aims to transform a traditional card game into a platform showcasing the strengths of Indian cities, using data from NITI Aayog’s SDG Urban Index (2021) to reflect urban indicators across 56 cities. It promotes awareness of sustainable development goals through interactive gameplay.

Sanjay Jaju, Secretary of MIB, emphasized the initiative’s role in nurturing India’s creative ecosystem and encouraging young innovators. Saxena added, “Gaming can educate and inspire. CityQuest is a bridge to understanding urban Bharat and celebrating its development.”

Players will engage in single-player mode, competing against a computer using city cards that feature key statistics. The game fosters local pride through national and city-specific leaderboards, inviting participation from diverse regions.

Tags: Anuraag SaxenaCityQuest: Shades of BharatE-Gaming FederationSanjay Jaju

RECENT POSTS

Zouk launches Valentine’s Day Campaign rooted in everyday moments of love
Campaigns

Zouk launches Valentine’s Day Campaign rooted in everyday moments of love

February 5, 2026
0

Mumbai: Zouk, the proudly Indian and cruelty-free lifestyle brand, has unveiled a new Valentine’s Day campaign that transforms an everyday...

Read moreDetails
Nike takes to Mumbai streets with ‘Born to Beat the Odds’ campaign celebrating self-belief among Indian athletes
Campaigns

Nike takes to Mumbai streets with ‘Born to Beat the Odds’ campaign celebrating self-belief among Indian athletes

February 5, 2026
0

Mumbai: As the Men’s T20 Cricket World Championships approach on home soil, Nike has unveiled ‘Born to Beat the Odds’,...

Read moreDetails
FactSet unveils “Fluent in Finance” campaign to champion purpose-built AI for financial professionals
Campaigns

FactSet unveils “Fluent in Finance” campaign to champion purpose-built AI for financial professionals

February 5, 2026
0

New York: FactSet, a global leader in financial intelligence and enterprise data solutions, has unveiled “Fluent in Finance,” a new...

Read moreDetails
Ray-Ethnic’s ‘Portraits of Purpose’ campaign celebrates womanhood in its truest form women who define their own path
Campaigns

Ray-Ethnic’s ‘Portraits of Purpose’ campaign celebrates womanhood in its truest form women who define their own path

February 4, 2026
0

Mumbai: Womanhood is not a story, it is a collection of journeys shaped by courage, choice, and conviction. It lives...

Read moreDetails
Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković
Campaigns

Insight Cosmetics strengthens its toxic-free promise with a new campaign featuring Nataša Stanković

February 4, 2026
0

MUMBAI: Insight Cosmetics, a homegrown beauty brand has launched a new campaign aimed at reshaping beauty standards by placing product...

Read moreDetails
ting Team sparks viral brand movement with “TEAM _” cultural trend
Campaigns

ting Team sparks viral brand movement with “TEAM _” cultural trend

February 4, 2026
0

Mumbai: ting, an India-based advertising agency known for its innovative and creative-driven marketing solutions, is once again shaping digital culture...

Read moreDetails

LATEST NEWS

VALUE 360 names Atul Sharma as Chief Executive Officer

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
Marico to make strategic investment in functional wellness brand Cosmix

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026

ANALYSIS

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx
Analysis

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

February 5, 2026
0

Mumbai: Radio advertising in India maintained a steady recovery trajectory in 2025, registering a 2% year-on-year rise in ad volumes,...

PEOPLE

VALUE 360 names Atul Sharma as Chief Executive Officer
People

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
0

New Delhi: Indian public relations firm Value 360 Communications Limited has announced the appointment of Atul Sharma as its Chief...

MARKETING

Marico to make strategic investment in functional wellness brand Cosmix
Marketing

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026
0

Mumbai: Marico Limited has signed definitive agreements to acquire a 60% stake in Cosmix Wellness Private Limited, the parent company...

Subscribe to Newsletters

ADVERTISING

Spikes Asia names McDonald’s as its 2026 Advertiser of the Year
Advertising

Spikes Asia names McDonald’s as its 2026 Advertiser of the Year

February 5, 2026
0

Mumbai: Spikes Asia, APAC’s most prestigious award for creativity and marketing effectiveness, has announced McDonald’s as its 2026 Advertiser of...

PRINT

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments
Media

Trump Posts India Today ‘Newsmakers of the Year’ Cover Amid India–US Trade Developments

February 3, 2026
0

New Delhi: US President Donald J. Trump on Monday shared the cover of India Today magazine’s “Newsmakers of the Year...

AUTHOR'S CORNER

The End of Greenwashing: How 2026 Brands Must Prove Environmental Impact, Not Just Claim It
Authors Corner

The End of Greenwashing: How 2026 Brands Must Prove Environmental Impact, Not Just Claim It

February 5, 2026
0

For years, the beauty industry has comfortably sat behind reassuring words - clean, green, pure, conscious. These adjectives were meant...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

Maruti Suzuki Arena leads Radio ad charts; top brands drive 7% of 2025 volumes: TAM AdEx

February 5, 2026
VALUE 360 names Atul Sharma as Chief Executive Officer

VALUE 360 names Atul Sharma as Chief Executive Officer

February 5, 2026
Marico to make strategic investment in functional wellness brand Cosmix

Marico to make strategic investment in functional wellness brand Cosmix

February 5, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.