Thursday, April 2, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Digital Frontier

Flipkart Ignites Diwali Spirit with Innovative ‘DiwaLIT Glasses’

Conceptualized by FCB Kinnect, these unique glasses when worn, transform light into a dazzling display.

by MN4U Bureau
October 30, 2024
in Digital Frontier
Reading Time: 1 min read
A A
Flipkart Ignites Diwali Spirit with Innovative ‘DiwaLIT Glasses’
Share Share ShareShare

As India prepares to celebrate the vibrant festival of Diwali, Flipkart Minutes is adding an exciting twist to the festivities with the introduction of their unique ‘DiwaLIT glasses.’ In collaboration with FCB Kinnect, the brand has created these special glasses that transform any light into a mesmerizing display of colors, capturing the magic and sparkle of Diwali like never before.

The launch of the DiwaLIT glasses underscores Flipkart Minutes’ commitment to enhancing the festive experience for its customers. Just as the quick-commerce platform promises to deliver essentials within ten minutes, these glasses offer an instant way to elevate the festive ambiance, igniting the spirit of celebration in an innovative manner.

Customers have eagerly embraced this festive surprise, as select orders during the Diwali season included the DiwaLIT glasses, delighting recipients and inspiring them to share their dazzling experiences on social media. This viral response highlights the glasses’ ability to not only enhance personal celebrations but also to create a sense of community among users who are sharing their festive moments online.

By merging technology with tradition, Flipkart Minutes is reminding everyone that the sparkle of Diwali is all around, waiting to be discovered through the right lens. The DiwaLIT glasses are more than just a novelty item; they serve as a joyful reminder that the essence of Diwali lies in togetherness and celebration.

Tags: DiwaLIT GlassesFCB KinnectFlipkart Minutes

RECENT POSTS

Balaji Digital unveils ‘Ishk Dum aur Idli Rasam’, blending romance with culinary roots
Digital Frontier

Balaji Digital unveils ‘Ishk Dum aur Idli Rasam’, blending romance with culinary roots

April 1, 2026
0

Mumbai: Balaji Digital, the digital content arm of Balaji Telefilms, continues to strengthen its position as a leading force in...

Read moreDetails
Qoruz integrates YouTube creator partnerships API to enable data-driven creator marketing
Digital Frontier

Qoruz integrates YouTube creator partnerships API to enable data-driven creator marketing

March 30, 2026
0

Mumbai: Qoruz has partnered with YouTube by integrating its newly launched Creator Partnerships API, marking a shift toward more data-backed...

Read moreDetails
UP Tak hosts ‘Viksit UP Baithak’ with key voices of UP
Digital Frontier

UP Tak hosts ‘Viksit UP Baithak’ with key voices of UP

March 27, 2026
0

Mumbai: UP Tak, the digital-first news platform of the India Today Group, is hosting the ‘Viksit UP Baithak’ today in...

Read moreDetails
AI dominates open web with 92% growth and 15 million pageviews in India: Taboola Newsroom
Digital Frontier

AI dominates open web with 92% growth and 15 million pageviews in India: Taboola Newsroom

March 25, 2026
0

Mumbai: Artificial intelligence is rapidly emerging as a dominant force shaping digital consumption in India, according to new insights from...

Read moreDetails
Innovatiview India appoints Satyajit Datta as SVP – Business Development
Digital Frontier

Innovatiview India appoints Satyajit Datta as SVP – Business Development

March 25, 2026
0

New Delhi: Innovatiview India Limited, a company with expertise in providing secure technology-driven examination integrated security & surveillance solutions, has...

Read moreDetails
Moneycontrol consolidates No 1 position in business news readership, beats The Economic Times
Digital Frontier

Moneycontrol consolidates No 1 position in business news readership, beats The Economic Times

March 25, 2026
0

Mumbai: Moneycontrol has extended its leadership of business news, recording the highest number of unique visitors in this category in...

Read moreDetails

LATEST NEWS

Pratilipi debuts Double Tap Films, rolls out 150+ microdramas across 10+ platforms

Pratilipi debuts Double Tap Films, rolls out 150+ microdramas across 10+ platforms

April 2, 2026
SanchiConnect appoints Vijay Bawra as Vice President – New Initiatives & Growth

SanchiConnect appoints Vijay Bawra as Vice President – New Initiatives & Growth

April 2, 2026

ANALYSIS

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend
Analysis

IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend

March 30, 2026
0

IPL 2026 is reinforcing the league’s status as one of the most powerful advertising ecosystems in global sport. With projected...

PEOPLE

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions
People

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026
0

Mumba: Madhavan Parthasarathy has joined Kripya Solutions as Managing Director & Chief Executive Officer, marking a key leadership transition for...

MARKETING

Parineeti Chopra named Brand Ambassador for OZi
Marketing

Parineeti Chopra named Brand Ambassador for OZi

April 2, 2026
0

Gurugram: OZi has announced the onboarding of Parineeti Chopra as its brand ambassador, alongside the launch of a new digital...

Subscribe to Newsletters

ADVERTISING

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint
Advertising

Omnicom Launches Global Adobe Practice Under Credera, Integrates LeapPoint

April 2, 2026
0

Mumbai: Omnicom has announced the launch of a global Adobe-focused practice within its transformation consultancy Credera, marking a strategic move...

PRINT

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins
Print

Mathrubhumi Journalists set a benchmark in Journalism with Ramnath Goenka Awards wins

March 28, 2026
0

Kochi: Kerala’s leading media conglomerate, Mathrubhumi Group, proudly announces that its journalists Muhammed Sabith UM and Akhil Sivanand have been...

AUTHOR'S CORNER

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud
Authors Corner

The Invisible Tax on Digital Advertising: Understanding the True Cost of Ad Fraud

April 1, 2026
0

Ad fraud is one of those inconveniences that jumps on businesses, completely unannounced and at random. It shows up in...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

Madhavan Parthasarathy appointed MD & CEO at Kripya Solutions

April 2, 2026
Pratilipi debuts Double Tap Films, rolls out 150+ microdramas across 10+ platforms

Pratilipi debuts Double Tap Films, rolls out 150+ microdramas across 10+ platforms

April 2, 2026
SanchiConnect appoints Vijay Bawra as Vice President – New Initiatives & Growth

SanchiConnect appoints Vijay Bawra as Vice President – New Initiatives & Growth

April 2, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.