Mumbai: Emcer, a ceramic brand, powered by Infra.Market, is excited to announce Bollywood superstar Kareena Kapoor as the new face of the brand. With a reputation for innovation, premium quality, and cutting-edge design, Emcer is set to redefine the luxury ceramics industry by offering products that seamlessly blend modern aesthetics with exceptional functionality.
Having built a legacy of trust over three decades, Emcer continues to offer a wide range of innovative solutions. With Kareena Kapoor’s association, the brand is poised to elevate its image as a symbol of luxury and innovation, expanding its offerings to encompass more than just tiles—transforming spaces into luxurious living environments.
Commenting on the announcement, Gautam Patel, Managing Director of Emcer Tiles Pvt. Ltd., said, “Emcer embodies innovation, quality, and elegance, making Kareena Kapoor the perfect ambassador for the brand. Her elegance, grace, and timeless appeal align perfectly with our brand ethos. With the support of Infra.Market’s technological expertise, we are thrilled to welcome Kareena to the Emcer family. We are confident that her association will elevate our position as a symbol of luxury, design excellence, and modern living.”
Kareena Kapoor, celebrated for her versatile acting and iconic style, exemplifies Emcer’s vision of transforming everyday spaces into luxurious havens.
“I am excited to partner with Emcer, a brand that reflects my appreciation for elegance, style, and sophisticated design. Their vision of transforming spaces into both beautiful and functional works of art is something I truly admire, and I look forward to contributing to their journey,” said Kareena Kapoor.
Emcer has also launched its new brand proposition, #NotJustTiles, aimed at positioning the brand as a premium lifestyle choice that extends beyond just tiles. This concept emphasizes Emcer’s commitment to superior design, innovation, and functionality, offering a holistic experience to its customers. The campaign will roll out in multiple phases, beginning with Cinema, OTT, Digital, and Out-Of-Home (OOH) advertising, reinforcing Emcer’s dedication to transforming spaces with elegance and practicality.
With this collaboration, Emcer aims to continue leading the way in luxury ceramics, combining timeless design with modern sensibilities to offer consumers an unparalleled living experience.
