Mumbai: DOMS Industries has entrusted its digital marketing mandate for its ‘Amariz’ brand to Media Care, a prominent integrated marketing agency renowned for driving creative and impactful campaigns.
The collaboration marks a pivotal step for DOMS Industries as it seeks to amplify the digital presence of Amariz, a flagship brand in its portfolio. The partnership aims to create cutting-edge campaigns and content that resonate with the brand’s ethos and engage target audiences across platforms.
Media Care will be responsible for aligning an integrated solution that encompasses campaign strategies, content development, creative and video production, influencer marketing, and managing social media ad campaigns for Amariz.
Speaking about the partnership, Om Raveshia, Spokesperson for DOMS Industries, said, “We are thrilled to collaborate with Media Care for Amariz’s digital marketing. Media Care’s expertise in the digital domain, coupled with their innovative approach, aligns perfectly with our vision for Amariz. This partnership reflects our commitment to leveraging digital avenues to connect with our customers effectively.”
The digital marketing mandate will focus on expanding Amariz’s footprint in the online space, fostering customer engagement, and creating a memorable brand identity.
Yasin Hamidani, Co-Founder & Director of Media Care, shared his enthusiasm, “It’s an honor to work with a prestigious brand like DOMS Industries. Amariz is a fantastic product, and we are excited to craft digital campaigns that bring its story to life. Our aim is to blend creativity with strategy to deliver measurable results for the brand.”
Adding to this, Heemanshu Hemrajani, Co-Founder & CEO of Media Care, stated, “Our partnership with DOMS Industries signifies a shared vision of innovation and growth. We look forward to helping Amariz achieve new heights by driving impactful campaigns that not only enhance visibility but also build long-lasting connections with its audience.”
The collaboration is expected to launch with a series of content development that highlight Amariz’s unique product value propositions, focusing on creativity, precision, and customer-centricity.
‘Amariz’ was launched in 2022 as a sub-brand under the flagship brand ‘DOMS’, promoting fine art products with a specific focus on professional artists as the end-users.
