MUMBAI: Thriwe, a solution for loyalty programmes and benefits globally, has expanded its loyalty program benefits in the sports arena to include Pickleball and Paddle Tennis. As part of the company’s commitment towards enhancing user experiences, Thriwe will now provide access to over 200+ Pickleball and Paddle Tennis courts across India.
Initially, the focus will be on partnerships with existing facilities to offer seamless access to users. The company also plans to invest in the development of dedicated Pickleball & Paddle Tennis court. The aim is to foster the growth of sports infrastructure in the country.
A player in the experiential benefits space, Thriwe said that it has been at the forefront of delivering premium golf experiences to its clients’ customers. With the evolving sports landscape in India and the surging popularity of Pickleball and Paddle Tennis across the globe, Thriwe will now offer these benefits to its existing as well as new clients in India after the UAE.
Dhruv Verma, founder, CEO, Thriwe said, “We have been offering access to Pickleball & Paddle Tennis courts in UAE for some of our prestigious clients. Now, we are glad to expand our offerings and evolve with the market demands in India. This initiative reflects Thriwe’s vision to go beyond a single sport and embrace the growth of diverse sports.”
“We are passionate about enriching the sports ecosystem and enabling our clients’ customers to enjoy unique, high-quality experiences not only in India but globally “, he added.
