Mumbai: ZebPay has announced the appointment of Ravi Karkara as Head of Business Development & Strategic Alliances. This strategic hire comes at a critical juncture as the company sharpens its focus on deepening partnerships, enhancing regulatory engagement, and expanding its presence across the global crypto and Web3 ecosystem.
Bringing over 18 years of diverse experience across banking, fintech, e-commerce, and crypto, Ravi Karkara is set to play a pivotal role in steering ZebPay’s external engagement strategy. His mandate includes leading strategic collaborations with global token issuers, protocol developers, institutional stakeholders, and regulatory bodies to enable scalable and responsible growth.
In his new role, Karkara will represent ZebPay at key global and national forums, driving forward the company’s vision of building collaborative industry frameworks. His focus will lie on cultivating meaningful alliances with crypto-native enterprises, designing integrated partnership models, and amplifying ZebPay’s role in shaping the future of digital assets.
Before joining ZebPay, Karkara held leadership positions at major global financial institutions and high-growth technology ventures. He began his career in product management at Bank of America and went on to contribute significantly to the development of scalable fintech solutions in both the e-commerce and financing domains. His entry into the crypto world dates back to 2014, when he was involved in launching the world’s first securities trading platform based on distributed ledger technology. Most recently, he led partnerships and product strategy at one of the largest privately held financing companies in the U.S.
Commenting on the appointment, Raj Karkara, Chief Operating Officer, ZebPay, said, “ZebPay is bullish about our next phase of growth and we are deepening our focus on strategic alliances, ecosystem building, and regulatory dialogue. Ravi brings a unique blend of traditional financial acumen and Web3-first thinking, making him the ideal leader to drive ZebPay’s growth across both frontier and regulated markets. His ability to bring together diverse players, from global token projects to policy institutions, will be invaluable as we shape the future of digital assets in India and beyond.”
Expressing his enthusiasm for the new role, Ravi Karkara shared, “I’m honoured and excited to be part of ZebPay, a company that has been leading Bitcoin investments in India & overall crypto evolution. As the industry enters a new phase of maturity, the need for credible platforms that prioritise trust, security, and compliance is more important than ever. With ZebPay’s deep expertise and strong governance-first approach, we are well-positioned to drive responsible growth, enable greater participation in the digital economy, and contribute meaningfully to the evolution of India’s crypto ecosystem.”
This announcement comes as India’s crypto sector continues to experience a surge in institutional participation, progressive regulatory dialogues, and broad-based adoption. ZebPay’s leadership remains committed to harnessing this momentum through compliant, trustworthy, and collaborative approaches that reinforce its role as a cornerstone of India’s digital asset industry.
