Mumbai: Team Pumpkin, a leading full-service digital marketing agency, has been appointed to spearhead the digital marketing efforts for YAIT, an emerging sports brand known for its high-quality sports equipment. The partnership is set to enhance YAIT’s brand visibility, with a sharp focus on social media management and performance marketing.
As part of the mandate, Team Pumpkin will strategize and implement robust digital campaigns aimed at showcasing YAIT’s product innovation and its growing footprint in the pickleball space. The collaboration is expected to help YAIT connect with a broader audience of sports and fitness enthusiasts while driving deeper engagement and sales through targeted online initiatives.
Puneet Goyal, Founder and Director at YAIT, shared his excitement, stating, “We are excited to collaborate with Team Pumpkin to expand our reach in the sports equipment market. Their expertise in digital marketing aligns with our vision of promoting pickleball and providing top-notch equipment to players worldwide.”
Swati Nathani, Co-founder & Chief Business Officer of Team Pumpkin, also expressed enthusiasm about the partnership: “Partnering with YAIT presents an exciting opportunity to apply our digital marketing expertise in the sports industry. We look forward to enhancing YAIT’s digital footprint and connecting with pickleball enthusiasts through innovative and engaging campaigns.”
Backed by a successful portfolio of performance-driven digital campaigns across industries, Team Pumpkin aims to amplify YAIT’s presence and influence in the competitive sports equipment segment through insight-led, data-driven marketing solutions.
