Mumbai: Lokal App, India’s hyperlocal updates and local content platform, has appointed Sagar Panda as Regional Head – Digital Business – West & North India Market. With nearly two decades of experience across the media and advertising ecosystem, Sagar brings deep expertise in digital media sales, branded content, and strategic business development.
Prior to joining Lokal, Sagar served as Regional Business Head (West & South) at Sakal Media Group. He has also held leadership roles at some of India’s top media organizations including Zee Entertainment (Zee5), The Hindu Group, India Television, Network18 Media, and Dalal Street Investment Journal.
In his new role, Sagar will be responsible for scaling digital revenues and forging strategic brand partnerships across the western and northern markets, contributing to Lokal’s mission of making local content and information more accessible and monetizable.
Sagar’s expertise spans a wide range of domains including programmatic and display ad sales, native content, sponsorship-led IPs, concept selling, and revenue forecasting. Known for his strong leadership and ability to build high-performing teams, he has a proven track record of driving growth across both traditional and digital platforms.
