Mumbai: Climaty AI, the world’s first CliMarTech (Climate + Marketing Technology) company, has raised $2 million in early-stage funding to accelerate its Agentic AI ecosystem and deliver sustainable, high-performance marketing solutions to brands and agencies globally. The funding round was led by Turbostart, with participation from leading AI experts and angel investors.
Founded by Neel Pandya, who brings over two decades of experience across L’Oréal, Vodafone, GroupM, and as former CEO of Pixis, Climaty AI addresses inefficiencies in the global advertising industry, where over $1 trillion is spent annually, with nearly 37% lost to weak targeting, duplicate campaigns, or poor creative.
Climaty AI’s Agentic AI ecosystem features four media agents — Campaign Builder, Creator, Optimizer, and Analytics — which continuously learn, adapt to campaign goals in real time, and orchestrate campaigns end-to-end with human oversight. These tools aim to improve campaign efficiency, transparency, and sustainability while freeing media planners to focus on strategy.
With the new funding, Climaty AI plans to advance its proprietary Agentic AI tech stack and expand its presence across APAC, EMEA, the UK, and North America, where demand for sustainable marketing is rapidly growing.
Ganesh Raju, Founder, Turbostart, said, “Marketing platforms of the future will combine performance with accountability. Climaty AI is shaping this new standard with CliMarTech and Agentic AI. We’re excited to support this journey from India to the world.”
Neel Pandya, Founder & Global CEO, Climaty AI, added, “The most successful brands will treat accountability as a driver of performance. Agentic AI and sustainability are at the core of everything we do at Climaty AI.”
Climaty AI has already demonstrated early traction with a pilot for Opella, enhancing marketing efficiency while reducing carbon footprint. Its solutions have been tested successfully across EdTech, Consumer Healthcare, Automotive, and CPG sectors, underlining their relevance across diverse marketing landscapes.
