Mumbai: As festive lights illuminate homes across India, Jiraaf, an online bond platform for fixed-income investments, has launched its special Diwali campaign — ‘Season of Prosperity.’ The campaign celebrates two kinds of bonds — those that connect people and those that grow wealth — bringing together emotional warmth and financial wisdom under one festive theme.
At a time when gold prices are climbing beyond the reach of many and equities remain muted, Jiraaf is urging investors to focus on stability and predictability. The platform is highlighting bonds as a secure way to lock in fixed, assured returns ranging from 8% to 15%, providing a steady alternative amid market volatility. With exclusive festive offers and a minimum investment starting at just ₹1,000, Jiraaf aims to make disciplined, fixed-income investing more accessible this Diwali.
The ‘Season of Prosperity’ campaign encourages investors to celebrate relationships and returns together — blending emotional connection with smart financial choices. Whether it’s bonds or high-yield FDs, the festive spirit reflects in every offering: steady, bright, and full of potential. From stability-driven instruments to higher-yield opportunities, Jiraaf has curated a suite of options to help every investor shine this season.
“The surge in the bond market we are witnessing shows growing investor awareness and the development of India’s fixed-income landscape. Our goal at Jiraaf is to make bonds not just an investment option but a celebration of financial stability, one that fits perfectly with the spirit of this festive season,” says Saurav Ghosh, Co-founder of Jiraaf.
India’s bond market has crossed the $2.69 trillion mark, signaling robust growth and expanding opportunities. This rise has been supported by regulatory reforms that have reduced the entry barrier to just ₹1,000, opening the doors to retail investors. Online bond platforms like Jiraaf are further propelling this trend by offering transparent, tech-driven investment experiences that combine safety, accessibility, and attractive returns.
