Mumbai: In a first-of-its-kind moment for Indian entertainment, JioStar and Collective Media Network have joined forces to launch Mahabharat: Ek Dharmayudh, India’s first-ever AI-powered premium web series. Blending the timelessness of mythology with the transformative potential of artificial intelligence, the show reimagines one of the world’s greatest epics for a new generation of viewers.
Streaming on JioHotstar from October 25, and airing on Star Plus from October 26, Mahabharat: Ek Dharmayudh stands as a landmark in storytelling innovation. Using cutting-edge AI tools, the series brings to life the emotional depth, scale, and grandeur of the Mahabharata, offering an immersive experience unlike anything Indian audiences have seen before.
At a time when global creative industries are still exploring the use of AI in cinema, JioStar’s bold leap signals India’s readiness to lead the convergence of technology and storytelling. With Mahabharat: Ek Dharmayudh, JioStar sets a new benchmark for the entertainment landscape — where ancient narratives meet futuristic imagination.
Vijay Subramaniam, Founder & Group CEO, Collective Artists Network, said, “For many of us, the Mahabharat is more than just a story; it’s the tales we grew up hearing from our parents and grandparents, stories that shaped our imagination and values. With AI Mahabharat, we get to experience those same timeless stories in a completely new way, brought to life through the power of modern AI technology. The trailer is just a glimpse of what’s ahead, emotional, grand, and immersive. It’s thrilling to see these beloved characters and moments come alive for today’s audience, while still keeping the heart and soul of the epic intact.”
Kevin Vaz, CEO – Entertainment, JioStar, added, “The entertainment we offer our viewers is not just about encompassing the varied and myriad cultures that is India. It is as much about leveraging the power of technology to enhance the viewing experience. Mahabharat: Ek Dharmayudh is a celebration of that belief – a fusion of a timeless epic and machine intelligence that mirrors the spirit of a new India. Through this series, we’re building a bridge between tradition and the future, proving that our oldest and most revered stories can still be our most futuristic yet.”
The 100-episode first instalment of Mahabharat: Ek Dharmayudh chronicles the legendary war between the Pandavas and the Kauravas, capturing the moral, emotional, and cosmic scale of the saga through the lens of cutting-edge innovation.
With its combination of cultural depth and technological prowess, Mahabharat: Ek Dharmayudh is poised to redefine how India experiences its oldest stories — as the country steps boldly into the future of entertainment.
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