Mumbai: OLX India has named Apoorv Pandey as its Chief Marketing Officer (CMO), marking a strategic move aimed at driving brand growth and strengthening the company’s presence in India’s digital marketplace ecosystem.
Announcing his new role on LinkedIn, Pandey expressed enthusiasm about joining the platform and contributing to OLX India’s mission of transforming the online marketplace landscape. “I’m happy to share that I’m starting a new position as CMO at OLX India,” the LinkedIn post read.
In his new capacity, Pandey will focus on deepening consumer engagement, enhancing brand resonance, and driving growth across OLX India’s expanding portfolio of digital services. His appointment underscores the company’s commitment to innovation, user-centric marketing, and scaling its customer experience strategies across diverse audience segments.
Before joining OLX India, Apoorv Pandey served as Senior Vice President – Strategy at Zepto, where he played a key role in shaping the company’s growth and business direction. With over a decade of experience across e-commerce, quick commerce, gaming, and food tech sectors in India and Southeast Asia, Pandey has built a strong track record in leading growth, marketing, and product development initiatives — from early-stage scaling to IPO readiness.
Known for his strategic vision and leadership, Pandey has successfully led regional and in-country champion teams focused on growth, marketing, and go-to-market strategies. His appointment at OLX India is expected to further bolster the company’s efforts in engaging a wider audience and delivering seamless digital experiences to users nationwide.
