Mumbai: This Christmas, Sony YAY! is set to delight young viewers and families with the television premiere of Shin chan: The Spicy Kasukabe Dancers in India, airing for the very first time on Indian television on 25 December. The festive telecast promises to turn the holiday break into a joyful celebration for kids across the country.
Released in theatres just two months ago, the film now makes its TV debut on Sony YAY!, offering fans another reason to celebrate the season. A major success on the big screen, the movie marks a milestone in the Shin chan franchise as the first adventure that takes Shin chan and his friends to India. Featuring vibrant visuals, energetic dance sequences, and the character’s signature humour, the film delivers wholesome festive entertainment for the entire family.
Extending the celebrations, Sony YAY! will also roll out a special movie festival titled ‘Shin chan Movie Blast’, airing from 20 December to 7 January. Over 16 days, the channel will showcase 16 Shin chan movies, airing every day at 11 AM, adding excitement to winter vacations and keeping young audiences engaged throughout the festive period.
The Christmas premiere underscores Sony YAY!’s strategy of transforming holidays into appointment viewing. Driven by the continued popularity of Shin chan on the channel, the festive movie lineup aims to deliver scale, excitement, and sustained viewer engagement during the vacation season.
Commenting on the festive premiere, Ronojoy Chakraborty, Head Programming, Sony YAY!, said, “The love and loyalty our viewers have shown Sony YAY! and Shin chan over the years has been truly overwhelming. This Christmas, we wanted to give something special back to our audience, and Shin chan: The Spicy Kasukabe Dancers in India is our festive treat for them. Bringing a recently released theatrical favourite to television during the holiday break allows families to come together and celebrate with a story they love. It reflects our constant effort to make festive periods more joyful and memorable for kids through engaging, event-led programming.”
Viewers can get ready to dance, laugh, and celebrate the festive season with Shin chan and the Kasukabe gang, only on Sony YAY!, this Christmas on 25 December.
