New Delhi: Bharti Airtel, one of India’s leading telecommunications service providers, has expanded its entertainment offerings with the launch of Airtel Cartoon Network Classics, an exclusive value-added channel on Airtel Digital TV, in collaboration with Warner Bros. Discovery.
The ad-free channel brings together some of the most iconic animated franchises from Cartoon Network, including Tom and Jerry, The Flintstones, Looney Tunes, Scooby Doo, Johnny Bravo, and more. Curated for viewers who grew up with these timeless shows, the channel also enables families to introduce a new generation to characters and stories that shaped global pop culture in the ’90s and 2000s.
Commenting on the launch, Pushpinder Singh Gujral, DTH-Business Head, Airtel, said, “Airtel Cartoon Network Classics adds a unique entertainment layer to our portfolio and offers customers a chance to reconnect with iconic stories and characters that are loved even today. We are pleased to make this channel available to all our DTH & IPTV users and look forward to bringing more such curated experiences to our customers.”
Priced at ₹59 per month, Airtel Cartoon Network Classics is available on Channel 445 in both English and Hindi. The channel can be accessed across all Airtel set-top boxes, including connected devices such as Xstream and IPTV, as well as non-connected HD and SD boxes, ensuring uninterrupted, ad-free viewing without the need for additional equipment.
Speaking about the collaboration, Arjun Nohwar, Managing Director, South Asia, Warner Bros. Discovery, said, “Cartoon Network Classics celebrates the enduring legacy of characters and stories that have entertained audiences worldwide for generations. At Warner Bros. Discovery, our focus is on keeping these stories accessible and relevant for today’s audiences. Through our collaboration with Airtel, we are pleased to bring these iconic favourites to Indian screens in a new and accessible format, enabling fans to reconnect with cherished childhood memories while introducing a new generation to the original cartoons that helped shape global pop culture.”
The launch further strengthens Airtel’s growing portfolio of value-added entertainment services, reinforcing its commitment to offering distinctive, high-quality, and family-friendly content. By introducing Cartoon Network Classics as an exclusive channel, Airtel aims to deepen viewer engagement and enhance its content leadership across age groups.
Customers can activate Airtel Cartoon Network Classics via their set-top box, a missed call, or through the Airtel Thanks app, making access quick, simple, and hassle-free.
