Mumbai: Sports Tak, India’s leading digital cricket platform, delivered a commanding performance post the India vs West Indies quarter final, emerging as the clear leader in live concurrent viewership among major cricket platforms.
From 10:50 PM onwards, Sports Tak recorded over 51,000 concurrent viewers, significantly ahead of competitors. In comparison, ESPNCricinfo registered 6,900 concurrent viewers, while Cricbuzz recorded 2,900 during the same period, giving Sports Tak nearly 7X higher live concurrency.
The strong performance during a high-stakes knockout fixture reinforces Sports Tak’s growing leadership in live digital cricket coverage. Backed by real-time analysis and high-engagement live programming, the platform continues to command audience attention during decisive match moments.
The surge in viewership also delivered strong visibility for partner brands, positioning them within premium cricket content consumed live by tens of thousands of viewers.
As the tournament advances toward its final stages, Sports Tak remains well placed to scale further, driving impactful reach and engagement during the biggest matches of the season.
-Based on Press Release
