New Delhi: MSM Unify has announced the appointment of Rohit Kumar as President, India Campus Business, marking a strategic move to strengthen its footprint within India’s rapidly evolving higher education ecosystem.
In his new role, Kumar will lead MSM Unify’s India business vertical, taking end-to-end responsibility for institutional partnerships, campus engagement strategy, and domestic growth. Working closely with the company’s global leadership, he will focus on connecting Indian universities and colleges with international academic and career pathways through scalable, technology-led engagement models.
Kumar brings over 24 years of cross-industry experience spanning telecom, IT services, and edtech. Prior to joining MSM Unify, he served as Co-Founder and COO of CollegeDekho, where he played a key role in scaling the platform into a ₹300 crore revenue enterprise, achieving a 67% CAGR over five years and building partnerships with more than 2,000 institutions nationwide.
Earlier in his career, Kumar held senior leadership roles at organisations including Bharti Airtel, Reliance Communications, Sify Technologies, Indiatimes, and Videocon, where he consistently drove revenue growth, operational efficiency, and market expansion.
Commenting on the appointment, Sanjay Laul, Founder, MSM Unify, said, “Rohit brings exactly the kind of institutional credibility and entrepreneurial energy that this role demands. He has spent the better part of two decades building ecosystems and businesses that is what MSM Unify’s campus vision needs. We are confident he will be instrumental in establishing MSM Unify as the partner of choice for institutions across India.”
On joining MSM Unify, Rohit Kumar, President, India Campus Business, MSM Unify said, “India’s higher education landscape is at an inflection point, and I feel happy and energised to be part of MSM Unify. My focus will be on creating engagement models that are genuinely useful for institutions, ones rooted in the on-ground reality of Indian campuses but aligned with where global education is heading. The goal is long-term value for institutions, for students, and for the ecosystem as a whole.”
MSM Unify operates as a global, technology-driven platform connecting students, institutions, and partners worldwide. Through its ecosystem, the company enables higher education institutions to engage prospective students, manage international recruitment, and build cross-border academic collaborations, with a focus on expanding access to global education and strengthening institutional capabilities.
