Mumbai: Gozoop Group’s reputation management arm HAWK has elevated Manjyot Rait to the role of Director – Brand Reputation Management, marking a significant leadership milestone within the organisation.
Based out of Mumbai, Rait’s elevation comes after nearly nine years with the company, reflecting a steady trajectory of growth and leadership since he joined in 2016 as an Executive. His appointment is aligned with HAWK’s continued focus on strengthening customer service operations and building future-ready delivery capabilities.
Over the years, Rait has played a pivotal role in managing high-stakes, always-on brand environments, while leading critical brand partnerships with precision and ownership. With over nine years of professional experience, he is known for his deep operational expertise, solution-oriented mindset, and ability to navigate complex brand ecosystems.
After completing his Business Management studies in New Zealand, Rait returned to Gozoop with a broader global perspective and enhanced operational acumen. His exposure to international markets has contributed to his approach toward people management, business continuity, and scaling operations effectively.

Commenting on the elevation, Premkumar Iyer, COO, HAWK (Gozoop Group), said, “Manjyot’s journey is a reminder of what we truly value at HAWK: consistency, ownership, humility, and the ability to solve problems when the room is under pressure. Since 2016, I have seen him grow not just in designation but in depth. What stands out about Manjyot is his balance. He understands numbers, but he also understands people. He respects the process, but he is not limited by it. He brings structure, calmness, and accountability to high-pressure situations, which is exactly what modern Brand Reputation Management needs.”
Speaking on his new role, Manjyot Rait, Director – Brand Reputation Management, HAWK, Gozoop Group, said, “Having been a part of Gozoop’s journey for several years, this elevation feels both humbling and motivating. The industry is evolving rapidly, and operational excellence today is defined by speed, adaptability, and the intelligent use of technology. My focus will be on strengthening our legacy while ensuring we continue to deliver consistent value to our partners.”

















