Mumbai: The Advertising Club Trivandrum (ACT) has announced the launch of the inaugural Love Of Advertising (LoA) Awards, a new national platform aimed at recognising excellence across advertising, media, design and brand communications.
The LoA Awards will honour outstanding work across a wide spectrum of disciplines, including advertising, design, digital, media, film craft, branded content, experiential marketing, direct marketing and integrated campaigns. The awards will also feature dedicated student categories, with entries invited from agencies, brands, production houses, media organisations and independent creative professionals.
To ensure a transparent and credible evaluation process, the awards are being supported by Kyoorius, which will manage both the entry and judging process.
The official LoA Awards website and campaign poster were unveiled by acclaimed creative leader Senthil Kumar during a launch ceremony held in Trivandrum, formally opening entries for the inaugural edition.
The inaugural jury will be chaired by Bobby Pawar, former Chief Creative Officer of Havas Group India, and will comprise some of India’s leading creative and marketing professionals, including Senthil Kumar (Famous Innovations), Swarup B R (Stark), Anil Kumar (McCann), Pooja Manek (Talented), Sagar Jadhav (Ogilvy), Mithila Saraf (Famous), Nishad Ramachandran (Vidzai), Krishnanunni (Ather), and filmmaker Anna Joseph.
With its broad range of categories and national participation, the Love Of Advertising (LoA) Awards aims to provide a platform that celebrates creativity, innovation and craftsmanship across India’s advertising and marketing ecosystem while recognising both established professionals and emerging talent.
