Bengaluru: Growing competition prompts Content creators to think and infuse fresh and novel ideas in content presentation, the leading Kannada General Entertainment Channel, Zee Kannada has initiated a synergy to promote an upcoming movie in Sandalwood with an on-going fiction show by roping in Sandalwood star Vijay Raghavendra to make a special appearance on its fiction show Gattimela.
Referred to popularly as “Chinnari Mutha” appears on Gattimela episodes that will be aired on the 10th and 11th of February 2020 on Zee Kannada and Zee Kannada HD.
With Vijay Raghavendra’s personal connect to Gattimela the channel took the opportunity to have him on the sets of Gattimela while promoting one of the most-awaited movies in the Sandalwood industry, Maal Gaddi. Understanding the Amyula’s love for Vijay Raghavendra, Vedant surprises Amyula with the presence of Vijay Raghavendra in her house. As Amyula is blown away by this gesture, Vijay helps Vedant acknowledge his fondness towards Amulya.
An ardent follower of the serial from its inception, the Zee Kannada and Gattimela team was thrilled to have him be a part of the show.