Sunday, July 12, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

ADDA launches vendor marketplace for residential associations

by MN4U Bureau
September 3, 2021
in Featured, Marketing
Reading Time: 2 mins read
A A
ADDA launches vendor marketplace for residential associations
Share Share ShareShare

Bangalore: ADDA – The pioneering Community Management ERP with 12 years of thought leadership, has launched a Vendor Marketplace tailor-made for the management of Gated Communities. Currently presenting 150+ services ranging from Security Guards to Facade Painting to Pre-School setup inside Community.

This marketplace is available under the “Discover” feature of the ADDA app, visible only to the Management Committee members. It is also available on the ADDA portal’s Admin View for the Staff of the Association to send in Enquiries or RFQs. What’s more, it is integrated with the “Integrated Purchase Management” module that’s available for the Enterprise subscribers of ADDA. The Feature is designed to reduce the time for Associations to find the right vendor, as well as reduce the Cost of Customer Acquisition for the Vendors.

Residential Real Estate in India is seeing fresh growth with Housing Sales seeing an increase of 67% YoY in H1 of 2021, according to Knight Frank.In Urban areas, Gated Communities (Apartment Complexes or Villa Complexes) are the preferred choice of Housing. With more than 50 Lakh Units launched in India in the past 12 years, Gated Communities are growing not only in Numbers but also in Size.

Venkat Kandaswamy
Venkat Kandaswamy

“If you are a Secretary of a Housing Association and google Housekeeping agency, you will find many on portals like IndiaMart, Justdial, Sulekha, etc. But you end up spending many hours going through Vendors who may be only serving Commercial Complexes, or may not have the capability to serve a large complex like yours, or may not serve in your locality. This is where ADDA’s “Discover for Association” becomes a focussed Marketplace for you, matching the right Vendor with your requirement.” says Venkat Kandaswamy Co-founder and CTO of ADDA.

This has increased demands on the Companies that service these Gated Communities. While small Communities need at a minimum Cleaning and Security Guard services, Large Communities require more advanced services like Landscaping, STP/WTP maintenance, Clubhouse Management, Pool Maintenance, IoT hardware, etc. The Annual Expense on these Services is estimated to be INR 24,000 Crore or USD 3.5Billion

“We are dedicated to making the Ecosystem around Residential Communities a grand Success. This is where it becomes important to make Quality Vendors successful who serve these communities“ says Ashika Sripathi, Co-founder and Chief Evangelist.

Tags: Ashika SripathiVenkat Kandaswamy ADDA

RECENT POSTS

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth
Marketing

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth

July 11, 2026
0

Mumbai: Direct-to-consumer (D2C) eyewear brand Rawbare has secured fresh funding from Teamology Softech and Media Services to support its next...

Read moreDetails
JSW
Marketing

JSW Inspire extends Team India apparel partnership for Glasgow 2026 and Asian Games

July 11, 2026
0

Mumbai: JSW Group has strengthened its long-standing association with the Indian Olympic Association (IOA), with its activewear brand JSW Inspire...

Read moreDetails
Sargil Gandhi
Marketing

Siddha appoints Sargil Gandhi as Head & Vice President – Marketing

July 10, 2026
0

Mumbai: Siddha Group, a real estate developer, has appointed Sargil Gandhi as Head & Vice President – Marketing, further strengthening...

Read moreDetails
Vishal N. Sharma joins J Brrothers as India Head
Marketing

Vishal N. Sharma joins J Brrothers as India Head

July 10, 2026
0

Mumbai: US-based cannabis company J Brrothers LLC has appointed former JioStar marketing executive Vishal N. Sharma as Head of India...

Read moreDetails
India Today partners with Durex The Birds and Bees Talk for Consent Culture Survey issue
Marketing

India Today partners with Durex The Birds and Bees Talk for Consent Culture Survey issue

July 10, 2026
0

New Delhi: India Today has released a special Consent Culture Survey issue in partnership with Durex The Birds and Bees...

Read moreDetails
94% of urban Indians engaged with Football World Cup 2026 as Argentina tops fan favourites: Ipsos
Marketing

94% of urban Indians engaged with Football World Cup 2026 as Argentina tops fan favourites: Ipsos

July 10, 2026
0

New Delhi: The Football World Cup 2026 continues to command strong engagement among Indian audiences, with 94% of urban Indians...

Read moreDetails

LATEST NEWS

Netflix’s Operation Safed Sagar to premiere globally on August 7

Netflix’s Operation Safed Sagar to premiere globally on August 7

July 11, 2026
Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

July 11, 2026

ANALYSIS

Indian influencers are earning 35% more from selling branded products in 2026: Trendweave
Analysis

Indian influencers are earning 35% more from selling branded products in 2026: Trendweave

July 9, 2026
0

Mumbai: While experts estimate the influencer marketing industry in India at Rs 3,375-5,500 crore, content creators are learning to sell....

PEOPLE

Tata Asset Management announces leadership transition; Anand Vardarajan takes charge as CEO & MD
People

Tata Asset Management announces leadership transition; Anand Vardarajan takes charge as CEO & MD

July 10, 2026
0

Mumbai: Tata Asset Management Private Limited (TAMPL), the investment manager of Tata Mutual Fund, has announced a series of leadership...

MARKETING

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth
Marketing

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth

July 11, 2026
0

Mumbai: Direct-to-consumer (D2C) eyewear brand Rawbare has secured fresh funding from Teamology Softech and Media Services to support its next...

Subscribe to Newsletters

ADVERTISING

Havas Media Network India appoints Sparsh Ganguli as Head of Trading
Advertising

Havas Media Network India appoints Sparsh Ganguli as Head of Trading

July 10, 2026
0

Mumbai: Havas Media Network India has appointed Sparsh Ganguli as Head of Trading, strengthening its leadership team and media trading...

PRINT

Mathrubhumi
Print

Mathrubhumi marks Reading Day with integrated campaign celebrating reading culture across media platforms

June 19, 2026
0

Kochi: Mathrubhumi has launched an integrated, multi-platform campaign to celebrate Reading Day and Reading Week, reinforcing its longstanding commitment to...

AUTHOR'S CORNER

Mikhail Verma
Authors Corner

In-Housing 2.0: When AI Does the Producing, Who Owns the Work?

July 10, 2026
0

For most of the last decade, "in-housing" meant one thing: brands pulling headcount and infrastructure away from agencies and building...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Swiggy Instamart appoints Srikar Adavi as Vice President of Ads Monetisation

Swiggy Instamart appoints Srikar Adavi as Vice President of Ads Monetisation

July 12, 2026
Netflix’s Operation Safed Sagar to premiere globally on August 7

Netflix’s Operation Safed Sagar to premiere globally on August 7

July 11, 2026
Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

July 11, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.