Mumbai: According to the BARC data for week 51 for the period between Saturday,16th Dec 2017 to Friday, 22nd Dec 2017. This week amazon.in is seen leading the top 10 brands chart of the BARC ratings with 16107 Insertions. Videocon d2h and HP Racer have managed to retain its position in the 2nd and 3rd places with 11676 Insertions and 10771 Insertions respectively.
Ministry of Health & Family Welfare which was leading the chart last week has dropped down to the 4th position with 10703 Insertions, Clinic Plus Shampoo with 10501 Insertions has climbed to the 5th position pushing Trivago to the 6th place with 9777 Insertions.
Mahindra Suv Range and Airtel Prepaid Promise are seen stepping down to the 7th and 8th places with 8912 Insertions and 8871 Insertions with a very subtle differences in impressions between them. Dove Cream Bathing Bar has made a comeback after a week’s gap occupying the 9th place with 8228 Insertions. Vimal Elaichi Pan Masala is seen as a new entrant with 8053 Insertions, eliminating the Dettol Toilet Soaps from the top 10 brands list.