Sunday, July 12, 2026
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit
MediaNews4U.com
Home Featured

BARC WEEK 33: South Regional Channels dominate across the genre category; Sun TV Claims the first top

by MN4U Bureau
August 27, 2021
in Featured, Exclusive, Television
Reading Time: 1 min read
A A
BARC Week 8: Sun TV retains the top spot in the across genre category
Share Share ShareShare

Sun TV toppled Star Plus in week 33 of BARC weekly data with 2651.23 (000) AMA to bag the first spot across the genre category. Sun TV was in the second spot last week and the third spot in week 31. Another South regional channel, Star Maa, which has been at the third spot for the previous few weeks, claimed the second spot with 2625.34 (000) AMA. Star Plus, which was first for the last few weeks, stood at third spot with 2595.11 (000) AMA. Colors maintained the 4th spot with 2161.36 (000) AMA, followed by Star Utsav with 2047.29 (000) AMA. Sony SAB retained the sixth spot with 2005.14 (‘000) AMA, followed by Star Vijay with 1879.04 (‘000) AMA. Zee Kannada, which was at the 9th spot last week, stood at the 8th spot with 1619.97 (000) AMA, followed by Zee Telugu with 1598.78 (000) AMA. ColorRishtey bagged the 10th spot with 1566.7 (000) AMA.

 Hindi Speaking Market (HSM)

In the Hindi Speaking Market, Star Plus maintained the first spot with 2504.23 (‘000s) AMA. Colors which was at the third spot, claimed the second spot with 2125.53 (000) AMA, followed by STAR Utsav with 2042.59 (000) AMA.

Sony SAB with 1955.8 (000) AMA claimed the fourth spot, followed by Colors Rishtey with 1557.69 (000) AMA.

South                             

In the South market, Sun TV maintained the first spot with 2644.04 (000s) AMA. Star Maa also retained the second spot with 2557.58 (‘000). Star Vijay also retained the third spot with 1874.62 (000s) AMA, followed by Zee Kannada with 1609.76 (000s) AMA. Zee Telugu claimed the fifth spot with 1561.94 (000s) AMA.

Tags: Broadcast Audience Research CouncilColorsStar MaaStar PlusStar UtsavStar VijaySun TV

RECENT POSTS

Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies
Exclusive

Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies

July 10, 2026
0

Refroid Technologies is pioneering next-generation liquid cooling solutions that are redefining how data infrastructure operates, helping organisations enhance performance, improve...

Read moreDetails
CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity:  Atin Wahal, Saatchi & Saatchi India
Exclusive

CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India

July 9, 2026
0

Saatchi & Saatchi India, part of Publicis Groupe India, is a full-funnel agency that helps brands unlock growth through creativity,...

Read moreDetails
Dangal TV launches fiction drama Kaisi Teri Dillagi, explores love, fate and relationships
Television

Dangal TV launches fiction drama Kaisi Teri Dillagi, explores love, fate and relationships

July 8, 2026
0

Mumbai: Dangal TV has expanded its fiction programming slate with the launch of Kaisi Teri Dillagi, a new drama that...

Read moreDetails
The larger shift is from “agency economics” to “intelligence economics”:  Amit Verma, NYX
Exclusive

The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX

July 8, 2026
0

NYX is an autonomous AI platform that aims to fundamentally rewire how brands run performance marketing. In a market flooded...

Read moreDetails
Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles
Exclusive

Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles

July 7, 2026
0

In a category not traditionally associated with culture or comedy, Hindware is making a deliberately unexpected move, and it is...

Read moreDetails
Aaj Tak introduces India’s first Vertical TV for live news
Television

Aaj Tak introduces India’s first Vertical TV for live news

July 6, 2026
0

Mumbai: Aaj Tak, a Hindi news channel, has unveiled Vertical TV, a first-of-its-kind broadcast technology platform that fundamentally reimagines how...

Read moreDetails

LATEST NEWS

Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

July 11, 2026
Parle Monaco

Parle Monaco ropes in Orry for ‘Sada Salty Raho’ campaign celebrating Gen Z authenticity

July 11, 2026

ANALYSIS

Indian influencers are earning 35% more from selling branded products in 2026: Trendweave
Analysis

Indian influencers are earning 35% more from selling branded products in 2026: Trendweave

July 9, 2026
0

Mumbai: While experts estimate the influencer marketing industry in India at Rs 3,375-5,500 crore, content creators are learning to sell....

PEOPLE

Tata Asset Management announces leadership transition; Anand Vardarajan takes charge as CEO & MD
People

Tata Asset Management announces leadership transition; Anand Vardarajan takes charge as CEO & MD

July 10, 2026
0

Mumbai: Tata Asset Management Private Limited (TAMPL), the investment manager of Tata Mutual Fund, has announced a series of leadership...

MARKETING

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth
Marketing

Rawbare raises fresh funding from Teamology to accelerate retail expansion and global growth

July 11, 2026
0

Mumbai: Direct-to-consumer (D2C) eyewear brand Rawbare has secured fresh funding from Teamology Softech and Media Services to support its next...

Subscribe to Newsletters

ADVERTISING

Havas Media Network India appoints Sparsh Ganguli as Head of Trading
Advertising

Havas Media Network India appoints Sparsh Ganguli as Head of Trading

July 10, 2026
0

Mumbai: Havas Media Network India has appointed Sparsh Ganguli as Head of Trading, strengthening its leadership team and media trading...

PRINT

Mathrubhumi
Print

Mathrubhumi marks Reading Day with integrated campaign celebrating reading culture across media platforms

June 19, 2026
0

Kochi: Mathrubhumi has launched an integrated, multi-platform campaign to celebrate Reading Day and Reading Week, reinforcing its longstanding commitment to...

AUTHOR'S CORNER

Mikhail Verma
Authors Corner

In-Housing 2.0: When AI Does the Producing, Who Owns the Work?

July 10, 2026
0

For most of the last decade, "in-housing" meant one thing: brands pulling headcount and infrastructure away from agencies and building...

UPLIFT MEDIANEWS4U DIGITAL PVT LTD
No. 194B , Aram Nagar 2, JP Road,
Versova, Andheri West
Mumbai - 400061

For editorial queries:
[email protected]
[email protected]

For business queries:
Smitha Sapaliga - +91-98337-15455
[email protected]

Recent News

Netflix’s Operation Safed Sagar to premiere globally on August 7

Netflix’s Operation Safed Sagar to premiere globally on August 7

July 11, 2026
Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

Rasa Silver Stories launches ‘Ab Nahi Toh Kab?’ campaign, urging women to celebrate themselves without waiting for an occasion

July 11, 2026
Parle Monaco

Parle Monaco ropes in Orry for ‘Sada Salty Raho’ campaign celebrating Gen Z authenticity

July 11, 2026

Newsletter

Subscribe to Newsletters

Medianews4u.com © 2019 - 2025 All rights reserved.

  • The South Side Story 2023 Download Report
  • Goafest 2023: Day 3
  • Goafest 2023: Day 2
  • Goafest 2023: Day 1
  • Straight Talk Gallery 2022
  • The South Side Story 2022 Download Report
  • Focus 2022
  • Futurescope Conclave Gallery 2022
  • The South Side Story 2021 Download Report
  • FOCUS 2021
  • Exclusive
  • Exclusive
  • Advertising
  • Media
    • Radio
    • Cable & DTH
    • Print
    • Digital Frontier
    • Gaming Nexus
  • Television
  • OTT
  • Ad-Tech
  • Marketing
  • Campaigns
  • Analysis
  • Opinion
    • Opinion
    • Think Through
    • Prescience 2023
    • Prescience 2024
  • People
  • Events
    • Leader Speak
    • STRAIGHT TALK
    • Gamechangers
    • Print & TV Summit

Medianews4u.com © 2019 - 2025 All rights reserved.