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BARC WK 51: News18 India stays ahead of competition with 15.6pc market share

The channel has remained the leading Hindi news channel in viewership and reach since May 2022.

by MN4U Bureau
December 29, 2022
in Television
Reading Time: 1 min read
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BARC WK 51: News18 India stays ahead of competition with 15.6pc market share
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According to the BARC data, News18 India has remained the leading Hindi news channel in viewership and reach since May 2022. The ratings for the genre were resumed in March 2022.

As per BARC data, News18 India has outperformed top news channels such as India TV, Aaj Tak, TV9 Bharatvarsh and Republic Bharat with a market share of 15.6% (BARC; market share% 24 hrs, TG: 15+, HSM, Wk 51’22, All days).

According to the latest BARC data, the market share of India TV stood at 14.0%, whereas the market share of Aaj Tak is at 13.6%, TV9 Bharatvarsh stood at 13.0% and Republic Bharat at 11.5% respectively.

Additionally, News18 India remained ahead of competition in prime time.

As per the BARC ratings (BARC; market share% 1800- 2400 hrs, TG: 15+, HSM, Wk 51’22, All days) News18 India is 20% ahead of Aaj Tak where it secured 16.2% market share, followed by India TV and TV9 Bharatvarsh with 14.0% and 13.6% market share respectively.

As per the BARC ratings (BARC; market share% 2100- 2200 hrs, TG: 15+, HSM, Wk 51’22, Mon-Fri), in the 9 PM slot, News18 India continued to be 20% ahead of Aaj Tak where it secured 17.9% market share, followed by India TV and Republic Bharat with 16.8% and 15.8% market share respectively.

Tags: BARC RatingsNews18 India

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