New Delhi: The India Today Group (ITG) has tapped more top industry talent for its Business Today vertical as part of its ongoing aggressive expansion plans towards business and economic news verticals.
The ITG has appointed a distinguished Business Growth Specialist and a well-known Business genre expert, Alok Nair as Chief Revenue Officer, top financial journalist Alokesh Bhattacharyya as Managing Editor, and leading content strategist Aayush Ailawadi as Tech Editor of Business Today.
Nair holds a sterling record in providing management consulting and strategic breakthroughs across media and catalyzing transformation across key sectors. Alok brings with him a deep understanding of the world of media and has been a trailblazer in conceiving deep-rooted strategic partnerships and IPs. In the past, he has worked with iconic media brands such as The Times of India, Network 18, and Bloomberg in various leadership capacities across Print, TV, and Digital platforms. At Network 18, he spearheaded the Content & IPs vertical amongst other corporate responsibilities. Most of the IPs created by Alok are still the benchmark in the Business News space. Nair also headed a management consulting practice that developed growth strategies and sustainable turnarounds for media and non-media organizations.
He led Business Development while managing teams across all verticals scripting a comprehensive turnaround wherever he has worked. He has been uniquely successful in identifying and creating opportunities. His notable work includes the comprehensive solutions he provided to leading bourses, BFSI firms, and Large Corporates. He broke the mold by consumer and market expansion and has been the brains behind marquee awards & IPs in the news space.
“I am thankful to the India Today Group for this opportunity and I look forward to contributing in every possible manner in this phase of exciting growth for the network,” said Nair on his appointment. “With a surge in younger population entering the investing, wealth-creation and spending space, there is a need for a robust platform that informs, engages, and enables the youth of India on all aspects of money across asset classes. Brands are today wanting a conducive, credible, and engaging environment to effectively communicate with younger audiences. As a network, the ITG is at a unique vantage point to create marquee opportunities for brands across its leading TV and digital assets — Aaj Tak, India Today, Good News Today, and Business Today.”
This is Bhattacharyya’s third stint with the India Today Group over a period of two decades. In the interim, he has held crucial editorial roles at Business World and at The Economic Times. In his most recent assignment at The Economic Times, Bhattacharyya was the founder-editor of the ET Family Business Forum and Awards, ET Innovation Awards, and Amrop-ET Best Boards Awards.
“I am delighted to return to Business Today at this exciting time when media is evolving into the next level of integration between multiple mediums including print, digital, television, and radio. The kind of opportunity this provides for both journalists and readers, in terms of content curation, is mindboggling. I look forward to being part of the effort to transform Business Today into a multimedia powerhouse,” said Bhattacharyya on his appointment.
A renowned television presenter, content strategist, and multimedia producer, Ailawadi was an editor for technology and special features at Network 18 in his last role. Previously, he was an anchor and special correspondent at BloombergQuint and was part of the channel’s launch team. At BQ, he managed the evening team of producers and reporters and hosted primetime and technology shows. He has also worked with brands like Amazon, Walmart, Mercedes, LG, Oppo, and Huawei as a content strategist on numerous campaigns.
“I am stoked to be a part of the India Today family. Business Today, TV Today, and India Today have always been at the forefront of innovation and it is incredibly exciting to be joining an organization that is all set to take the world by storm with its unique digital-first approach. The pandemic has only accelerated seismic shifts in the world of technology and I hope to be able to decode these changes, especially for our millennial and Gen Z audiences,” said Ailawadi.