Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Exclusive Publicis Media aligns EMEA & APAC trading practice under the leadership of Andy Carter October 30, 2018 0 Read moreDetails
Advertising Grey Group to acquire Majority Stake in Autumn Worldwide; Anusha Shetty to lead operations October 29, 2018 0 Read moreDetails
Exclusive Rangasthalam movie premiere on Star Maa delivers 15.9 TVM October 27, 2018 0 Read moreDetails
Cable & DTH Reliance’s MSO acquisitions beneficial for RJio and MSOs; to hurt Broadcasters and DTH Players: Ind-Ra October 27, 2018 0 Read moreDetails
Exclusive Digital to transform lives of 1.3 billion Indians; unlocking a US$1 trillion digital economy by 2022: EY October 26, 2018 0 Read moreDetails
Exclusive BARC Wk 42 : Market leaders continue to dominate the South markets October 26, 2018 0 Read moreDetails
Analysis Two thirds of APAC marketers fail to measure the right information to gauge Customer loyalty October 26, 2018 0 Read moreDetails
Exclusive BARC Wk 42 : Star Plus continues to top Urban HSM; Zee Anmol regains leadership in U+R HSM October 25, 2018 0 Read moreDetails
Exclusive Merkle Sokrati introduces Intelligent Bidding Tool for retail Brands selling on online marketplaces October 25, 2018 0 Read moreDetails