Exclusive Infrastructure marketing demands a distinct strategy from consumer marketing: Vijay Sampathkumar, Refroid Technologies July 10, 2026
Exclusive CMOs shift focus from brand metrics to measurable business outcomes amid growing market complexity: Atin Wahal, Saatchi & Saatchi India July 9, 2026
Exclusive The larger shift is from “agency economics” to “intelligence economics”: Amit Verma, NYX July 8, 2026
Exclusive Consumers today respond more to emotional connections and real experiences than purely functional brand messaging: Arunima Yadav, Hindware Bathware & Tiles July 7, 2026
Advertising Publicis Media’s Commerce Practice announces Regional Leadership; Samrat Sengupta to lead APAC September 20, 2018 0 Read moreDetails
Exclusive Four key innovation trends for effective marketing based on Lessons from the 2018 WARC Awards September 20, 2018 0 Read moreDetails
Exclusive It’s the right time to reach out to &Indian with new shows and a special campaign: Prathyusha Agarwal September 20, 2018 0 Read moreDetails
Exclusive IAA launches “The Gutenberg Galaxy – A Book on Case Studies in Print Advertising” September 20, 2018 0 Read moreDetails
Advertising With a Record 1150 entries Big Bang Awards 2018 to showcase Talent on 28th Sept September 19, 2018 0 Read moreDetails
Exclusive Zenith and Starcom named a Leader and a Strong Performer by Forrester Wave™: Global Media Agencies, Q3 2018 September 19, 2018 0 Read moreDetails
Exclusive Vikram Sakhuja re-elected as President of The Advertising Club for the second term September 18, 2018 0 Read moreDetails
Exclusive MRUC re-elects Ashish Bhasin as Chairman and Pratap Pawar as Vice Chairman September 18, 2018 0 Read moreDetails
Exclusive IBF rejigs its Board composition and appoints Vice Presidents to steer key objectives and goals of the Foundation September 18, 2018 0 Read moreDetails
